Doing It Online : The Doable Online Marketing Podcast

#248 - This is why your offer isn't selling (and how to fix it)


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There are only ever two reasons why your courses aren't selling.

Number one, you are simply not getting enough eyeballs on your offers in an affordable way.

And number two, your offer is not a hell's yes, which means it sells with ease and with profit, no matter really what you're doing with it.

If you think your problem might be number two, I’ve got good news! Today I’m breaking down what’s causing this stagnation, and how you can fix it!

When I say "hell's yes," I mean an offer that sells with ease and profit. It's the kind of product or service that people don't just purchase at the beginning and end of a promotion but all throughout. Imagine the rush of seeing consistent sales rolling in. That's the dream!

To achieve this goal, all you need to do is make sure your offer checks these three boxes: 

  1. It Must Feel Great for You
  2. It Must Feel Great for Your Clients
  3. It Must Make Sense for Your Business
  4. It's not enough to just get one or two of these pillars right, you need to find a balance between all three or issues will come up. For instance, if your offer feels great for you and your business but not your clients, sales will suffer. 

    Get it right, though, and the transformation is incredible. Just look at the client of mine who improved her sales from a few a month to dozens a week!

    Imagine the difference it could make in your business. 



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    Doing It Online : The Doable Online Marketing PodcastBy Kate McKibbin

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