The Ecommerce Roadmap

263: What To Do When You Need New Customers


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Getting new customers shouldn't feel like throwing spaghetti at the wall. In this episode, we're digging into a repeatable, long-term strategy you can use to consistently bring new people into your store—without burning out or guessing what to do next. If you've been relying on loyal customers for too long and you're ready to grow, this one's for you.

What You'll Learn in This Episode:

  • How to know when it's time to shift from retention to acquisition
  • Why choosing one product to focus on is critical
  • The 6-part marketing plan for shining a light on your lead product
  • What metrics to track (and what benchmarks to aim for)
  • How to troubleshoot if you're not seeing results yet
  • What mindset will actually help you stick with the strategy long enough to succeed

RELATED LINKS:

Judge Me App

Lucky Orange

Do This If You Aren't Reaching Your Goals

https://thesocialsalesgirls.com/do-this-if-you-arent-reaching-your-goals-episode-260/

Do you even know what it costs to get a new customer?

https://thesocialsalesgirls.com/do-you-even-know-what-it-costs-to-get-a-new-customer-episode-187/

How Melissa reduced her cost of acquiring a customer by 44%

https://thesocialsalesgirls.com/how-melissa-reduced-her-cost-of-acquiring-a-customer-by-44-percent-episode-191/

Growing your sales: what you must know first

https://thesocialsalesgirls.com/growing-your-sales-what-you-must-know-first-episode-261/

_______________________ Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/ "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast! Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

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The Ecommerce RoadmapBy Susan Bradley: E-commerce Expert

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