Trading Secrets

267. Charlotte Flair: From personal trainer to WWE Superstar, BTS of what led her to pursue wrestling, building her own success, navigating industry pressures and the true value of authenticity


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This week, Jason is joined by one of the biggest names in sports entertainment, WWE Superstar, Charlotte Flair!

With 14x Championship reigns, and countless main events under her belt, Charlotte redefined what’s possible for women in professional wrestling. As the daughter of WWE legend Ric Flair, she was born into one of the most famous families in wrestling. But Charlotte isn’t just carrying the Flair legacy, she is the legacy and she’s writing her own chapter as one of the greatest superstars of all time. From headlining WrestleMania 35 to becoming one of the highest paid women in the business, Charlotte has turned athletic talent, brand savvy, and sheer determination into a global empire.

Charlotte opens up about growing up during the height of her dad’s career and the moment she first recognized his success. She shares how college taught her the fundamentals of budgeting and saving, what life looked like between graduation and joining NXT, and how working as a private personal trainer earning $55k her first year shaped her. She reflects on the pivotal role her brother played in getting her to NXT, how training then compares to training now on the main roster, and the times Triple H reminded her that opportunity didn’t guarantee success. Charlotte explains how she stays true to herself as Ashley while portraying the opposite version of herself as Charlotte, the walls that character allowed her to build, and her experiences combating ageism in professional wrestling. She breaks down tagging with Lexi and how that partnership formed, the intentional construction of the Charlotte Flair character—rooted in dominance, female empowerment, and the Flair legacy—and her continuous battle with perfectionism. Charlotte discusses how winning her first title set her trajectory, how she honors the women who paved the way, and what the WWE Unreal episode revealed about her injury. She also shares the avenues she wants to pursue outside of wrestling, her best financial move, which reality show she wants to try, and answers rapid-fire questions.
Charlotte reveals all this and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Charlotte Flair

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