In this episode, Kendra dives into what’s actually working with websites and content strategy in today’s skeptical online market.

With consumer trust at an all-time low and conversion touchpoints higher than ever, your business needs more than just flashy reels to stand out.

Kendra explains why simplified, purpose-driven websites paired with consistent long-form content are the key to building authority and nurturing a warm audience.

She shares her recommended website structure, her top platform pick (FG Funnels), and how to build a repurposing system that works across blogs, YouTube, and social.

In this episode we cover:

• My previous opinion on websites (00:53)
• What's changed and why  (03:57)
• Building trust through Long Form Content (5:45)
• What Your Website Should Actually Look Like (13:15)

Mentioned in this episode: 

FG Funnels

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