Will Grant 是英国一位从事用户体验设计 20 年的老鸟，创过业，写过书，还在用户设计界最顶尖的机构 Nielsen Norman Group 学习过，有着丰富的实战与理论经验。我在阅读了他的著作《101 UX Principles》(101条用户体验原则)之后，发表了一些关于阅读后的感受，于是我们就认识了。在这期播客里，Will Grant 将和大家分享他在用户体验设计方面的诸多经验。比如“设计师最重要的能力，是共情能力”，“心理模型是影响用户体验的关键”。听起来就很高大上吧？

Will Grant, a 20-year experienced UX designer, shared his insights and story about UX design in BearTalk podcast. He listed heaps of common mistakes that a designer should avoid in his book 101 UX Principles, which are much helpful for me to improve my designing skill. How important empathy is for a UX designer? And how to work with marketing / developing guys in the team? You'll find the answer in this episode.

Will 推荐的设计师必读书目：

Books recon for UX designers:

The Design of Everyday Things by Don Norman

Don't make me think by Steve Krug

Hooked: How to Build Habit-Forming Products by Nir Eyal

Inspired: How To Create Products Customers Love by Marty Cogan

and of course, 101 UX Principles by Will Grant

关于：

【狗熊有话说】播客是由 大狗熊 于 2012 年创办的独立中文知识型播客节目，以阅读、科技、旅行和个人成长为主要话题内容，是 iTunes 中国区长期推荐播客，被苹果 iTunes 评选为「2013 年度精选最佳社会与文化播客」。

收听：

在苹果 Podcasts、Spotify、新浪播客、网易云音乐 、喜马拉雅FM 和 荔枝FM 等音频播客平台中可以搜索"狗熊有话说"并关注收听；

直接于【狗熊有话说】播客官网 voice.beartalking.com (http://voice.beartalking.com)在线收听；

在微信公号文章中可以直接点击音频按钮收听（微信中只能加入 30 分钟以内的音频，完整版请于上面的途径收听）；

支持：

如果你认可大狗熊的节目，请向朋友们推荐这档节目，邀请朋友们关注公众号“狗熊有话说”；

您可以订阅大狗熊的邮件 (https://tinyletter.com/Beartalk)，不定期收获好书解析、学习经验分享。

联系：

微 信：bearbigtalk（公众号）

网 站：beartalking.com (http://www.beartalking.com)

邮 箱：[email protected] (mailto:[email protected])

微 博：@i大狗熊 (http://www.weibo.com/bearbig) Special Guest: Will Grant.

Support this podcast at — https://redcircle.com/gou-xiong-you-hua-shuo/donations

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy