Today With LuAnn Nigara:

Hey friends—today we’re getting real about a critical part of running a profitable business: qualifying leads. Because let’s be honest—most of us are either letting go of clients who could have been ideal, or we’re wasting precious time on ones that were never a good fit to begin with.

In this episode, I’m sharing three real-world stories from my own business journey that reveal the hidden opportunities in client interactions you might be misjudging. These aren’t hypotheticals—they’re lessons hard-earned from decades of experience, and I want you to learn from them, not repeat them.

You’ll learn how to:

This isn’t about saying “no” faster—it’s about saying “yes” smarter. So let’s sharpen your lead-qualifying skills—because your future revenue depends on it.

LuAnn Nigara’s Ah-Ha Moments:

“Qualifying is not about shutting the door. It’s about asking the right questions so we can make an educated guess on whether we should open the door or not.” - LuAnn

“I’m not going to sell you knock-off products here to save a few bucks, and now what? The home you come to for peace and recreation has broken blinds that need servicing every time you show up here?” - LuAnn

“Don’t you ever qualify a person, in or out, based on how they look when they walk into your store. Treat every person like your next VIP client—because they just might be.” - LuAnn

A Big THANK YOU to Today’s Podcast Sponsor:

This episode is sponsored by Exciting Windows!

What’s new with LuAnn Nigara

The Power Talk Friday Tour

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http://www.luannnigara.com/cob

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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

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Chairman of the Board with LuAnn Nigara!

Exciting Windows! Coaching and more!