Personal Injury Mastermind

317. The Secret to Getting 200 Cases in Your First 6 Months and The Referral Strategy That Beats Advertising w/ Travis Meltzer

Listen Later

What if the secret to building a seven-figure practice isn't spending millions on ads but becoming the go-to regional referral partner for out-of-state powerhouses?


When Travis Meltzer left insurance defense to launch Valley Injury Law, he had zero clients, zero funding, and nothing but a laptop. Within six months, he had 200 cases. His secret? Not a massive ad budget, but a revolutionary approach to becoming the go-to regional referral partner for powerhouse firms.


We discuss:

  • The unexpected strategy that brought 200 cases in just six months
  • How cold outreach created a "first call" status with major out-of-state firms
  • A counterintuitive approach to case management that clients love
  • The digital tool that's transforming how small firms acquire cases
  • Why hiring decisions make or break a firm's growth trajectory
  • Finding the sweet spot between local identity and regional reach

    • Guest Details

    Travis Meltzer is the founder of Valley Injury Law in Arizona, a firm he built from zero to a seven-figure practice in just two years. A former insurance defense attorney, Travis has created a unique regional referral network model that's allowed him to compete without massive advertising spend.

    • Travis Meltzer: LinkedIn
    • Travis Meltzer: Website, Instagram  

      • Chris Dreyer and Rankings Details

      Chris Dreyer is the CEO and founder of Rankings.io, the elite law firm marketing experts - for all your digital and traditional needs.  

      • Rankings: Website, Instagram, Twitter
      • Chris Dreyer: Website, Instagram
      • Newsletters: The Dreyer Sheet 
      • Books: Personal Injury Lawyer Marketing: From Good to GOAT; Niching Up: The Narrower the Market, the Bigger the Prize

        • Work with Rankings: Connect

        ...more
        View all episodesView all episodes
        Download on the App Store
        Personal Injury MastermindBy Chris Dreyer, Rankings.io
        • 4.9
        • 4.9
        • 4.9
        • 4.9
        • 4.9

        4.9

        105 ratings

        More shows like Personal Injury Mastermind

        View all
        Sales Gravy: Jeb Blount by Jeb Blount

        Sales Gravy: Jeb Blount

        581 Listeners

        The GaryVee Audio Experience by Gary Vaynerchuk

        The GaryVee Audio Experience

        16,830 Listeners

        Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

        Social Media Marketing Podcast

        1,437 Listeners

        Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

        Marketing School - Digital Marketing and Online Marketing Tips

        1,256 Listeners

        The Martell Method w/ Dan Martell by Dan Martell

        The Martell Method w/ Dan Martell

        574 Listeners

        The Game with Alex Hormozi by Alex Hormozi

        The Game with Alex Hormozi

        4,436 Listeners

        The Diary Of A CEO with Steven Bartlett by DOAC

        The Diary Of A CEO with Steven Bartlett

        8,889 Listeners

        Trial Lawyer Nation by Michael Cowen

        Trial Lawyer Nation

        186 Listeners

        My First Million by Hubspot Media

        My First Million

        2,635 Listeners

        Grow Your Law Firm by Ken Hardison

        Grow Your Law Firm

        55 Listeners

        The Law Firm Blueprint by Jay Ruane & Seth Price

        The Law Firm Blueprint

        18 Listeners

        Personal Injury Marketing Minute by optimizemyfirm.com

        Personal Injury Marketing Minute

        8 Listeners

        Tip the Scales by LawRank

        Tip the Scales

        54 Listeners

        Bourbon of Proof by Robert Simon

        Bourbon of Proof

        6 Listeners

        Aspire with Emma Grede by Emma Grede | Audacy

        Aspire with Emma Grede

        617 Listeners