"Retention starts with hiring the right people and giving them the tools to succeed." Kory Rykman

What’s in this episode:

In this highlight episode of The Insurance Buzz, Michael and Courtney Weaver dive into the secrets behind Kory Rykman’s incredible success as the #1 Allstate agent in the country. With a staggering 700 policies a month and an industry-leading 92% retention rate, Kory shares his growth strategies, from perfecting direct mail campaigns to implementing middle management and prioritizing ideal clients. Packed with actionable advice, this episode is a must-listen for agency owners looking to scale their business while maintaining top-tier results.

[00:00:00] Introduction

[00:01:00] Kory explains the formula behind his 92% retention rate and 700 policies a month.

[00:03:00] How Kory’s agency fosters a winning culture with incremental goal adjustments.

[00:06:00] Why middle management was the key to scaling Kory’s team beyond 20 employees.

[00:10:00] The $25K investment in a consultant that revolutionized his managers’ performance.

[00:14:00] How Kory strategically filters direct mail campaigns to target ideal clients.

[00:18:00] The direct mail message that helped Kory dominate his market.

[00:20:00] Kory’s advice for starting an agency today: patience with hires and investing in marketing.

Follow Kory: 

Facebook: @koryallstate
LinkedIn: Kory A Rykman
Website: koryrykman.com
Instagram: @Kory_mcfly
Youtube: https://www.youtube.com/@kory.rykman

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

Watch full highlight episode: HERE

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