The Amy Porterfield Show

#370: Behind-The-Scenes: How I Collect Money-Making Testimonials


Listen Later

Customer testimonials can help you grow your business online and expand your reach. 

Your digital course and online business success will skyrocket when you have glowing testimonials to share with the world. 

Are you interested in significantly increasing your sales, boosting your lead magnet sign-ups and email subscribers, or growing your audience exponentially?

I have a feeling you’re saying, “Come on, Amy! Of course, I am!”

Well my friend, listen up because I’m going to tell you one simple strategy that will help you do all of those things I mentioned. 

Two words… glowing testimonials

They are simply the bread and butter of your business, and today, I’m giving you my behind-the-scenes, step-by-step process for finding and gathering testimonials that will be so top-notch that they do the selling for you. 

And yes, there is a process -- trust me! In this episode, you’ll learn…

  • why testimonials are worth spending time collecting

  • how to find them

  • how to request them

  • how to conduct an interview

  • the proper way to format them to make sure they convert

  • where to use them

And because I love when I can gift you a step-by-step action-taking tool -- I’ve put together a free plug-&-play resource of the emails that we use to gather testimonials, along with the questions we ask in our testimonial interviews. Get it here.

Here’s a preview of the episode: 

  • [05:05] A well-written testimonial is the ultimate social proof for you and your business. It's important to build that know, like, and trust factor. 
  • [10:33] Look for testimonials everywhere! In your posts, comments, and actively seek them in your Facebook group. 
  • [15:33] You can collect testimonials from your one-on-one work about your strategies or your teaching style. And of course, from your digital course or project. 
  • [22:20] Create one place in Dropbox for all of your testimonials. Have a testimonial shell, so that you can find them easily.
  • [23:30] Use a specific formula for crafting your testimonial. Use what they gave you and do your best to finesse it. A three part testimonial should include the problem, the solution, and the results!
Rate, Review, & Subscribe on Apple Podcasts

"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

...more
View all episodesView all episodes
Download on the App Store

The Amy Porterfield ShowBy Amy Porterfield

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

4,561 ratings


More shows like The Amy Porterfield Show

View all
The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

The Smart Passive Income Online Business and Blogging Podcast

3,453 Listeners

A HUMAN PROJECT by Wesley Chapman the Founder of A HUMAN PROJECT & Ryan Andrews: Talking hard hitting real issues to start a human conversation

A HUMAN PROJECT

176 Listeners

The Life Coach School Podcast by Brooke Castillo

The Life Coach School Podcast

8,794 Listeners

Progress Mode with Brendon Burchard by Brendon Burchard

Progress Mode with Brendon Burchard

3,598 Listeners

Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,788 Listeners

Knowledge For Men by Andrew Ferebee

Knowledge For Men

674 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,619 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,454 Listeners

The Solopreneur Hour Podcast with Michael O'Neal by Michael O'Neal and Unemployable Co-Hosts

The Solopreneur Hour Podcast with Michael O'Neal

580 Listeners

Social Triggers Insider with Derek Halpern by Derek Halpern

Social Triggers Insider with Derek Halpern

365 Listeners

The Human Upgrade: Biohacking for Longevity & Performance by Dave Asprey

The Human Upgrade: Biohacking for Longevity & Performance

7,224 Listeners

Boundless Life by Ben Greenfield

Boundless Life

5,014 Listeners

Onken's World Podcast by Nick Onken

Onken's World Podcast

141 Listeners

The StoryBrand Podcast by StoryBrand.com

The StoryBrand Podcast

1,938 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,079 Listeners

Everything Is Energy with Cathy Heller by Cathy Heller

Everything Is Energy with Cathy Heller

7,734 Listeners

The Marie Forleo Podcast by Marie Forleo

The Marie Forleo Podcast

1,650 Listeners

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing) by Hala Taha | Entrepreneurship, Sales, Marketing | YAP Media Network

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

1,346 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

884 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,612 Listeners

Build with Leila Hormozi by Leila Hormozi

Build with Leila Hormozi

959 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

151 Listeners