According to Shopify sales data, "merchants on Shopify generated peak sales of nearly $3.1 million per minute at 12:02 PM EST on Black Friday, and merchants crossed $1 billion in sales by 4:00am EST, four hours earlier than Black Friday in 2020."

Now we have to get all that product delivered. In 2020, that was a problem. Is it an issue this year?

CMO of ShipBob, Casey Armstrong, joins to tell us. The global 3PL ships millions of orders per month for over 7,000 brands across a network of 30 fulfillment centers worldwide. They track and publish carrier fulfillment data which they'll share with us in this episode.

After a BFCM breakdown, we discuss common questions around outsourcing fulfillment, and the future of fulfillment.

Show Links

• ShipBob
• ShipBob Carrier Data
• Black Friday, but make it epic: Shopify merchants break records with $2.9 billion in sales

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