Mark Allen: Pepperdine University

Mark Allen is an educator, speaker, consultant, and author who specializes in talent management, corporate universities, and human resources. He is the author of Aha Moments in Talent Management*, The Next Generation of Corporate Universities*, and The Corporate University Handbook*.

Mark is a professor at Pepperdine University’s Graziadio School of Business and Management, where he also serves as Academic Director of the Master of Science in Human Resources program. He is also a senior faculty member of the Human Capital Institute.

In this conversation, Mark and I explore the changing demographics of the workforce and why it matters for talent acquisition and leadership development today. Mark shares the key strategies he uses with clients to ensure that leadership development ties directly to organizational results.

Key Points

10,000 baby boomers a day are turning 73 and will continue to do so for the next 18 years. The competition for talent will become even more intense than it is today.

Research shows that 60-90% of all learnings from development programs are never used on the job.

Leadership development programs should not be designed to create better leadership. Leadership is not a business outcome - it's a means to an end.

Begin with the end in mind. What’s the business result your leadership development program aims to achieve? Get alignment there before you start building or hire someone to build it.

Use the 70-20-10 rule to develop people. 70% of time doing experiential learning, 20% of time in coaching and mentoring, and 10% classroom instruction.

Resources Mentioned

The 7 Habits of Highly Effective People* by Stephen Covey

Evaluating Training Programs: The Four Levels* by Donald Kirkpatrick and James Kirkpatrick

Mark’s consulting work

Related Episodes

The Best Way to Do On-the-Job Training (episode 32)

How to Use Strategy and Evaluation in Training, with Bonni Stachowiak (episode 33)

How to Hire a Trainer or Training Company, with Aaron Kent (episode 35)

Three Strategies To Build Talent In Your Organization, with Mark Allen (episode 155)

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