In this podcast episode, Elizabeth reflects on the journey of building a brand, emphasizing the importance of community, personal growth, and emotional connections with customers. She shares insights on the challenges faced in entrepreneurship, the significance of vulnerability, and the need to understand and connect with the customer base. The discussion also highlights the evolution of the brand and the commitment to creating a lasting impact in the industry.   Takeaways:

• Building a brand involves personal growth and resilience.
• Understanding your customer is essential for branding.
• Vulnerability fosters real connections in business.
• The journey of building a brand is ongoing and collaborative.

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