Loan Officer Leadership

447. Human First: The Secret to High-Engagement Facebook Ads for LOs


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Most loan officers treat Facebook ads like digital billboards—selling 24/7. But what if being human was the secret to breaking through the noise?

In this episode, Steve Kyles is joined by Chelsea Gardner of Fully Aligned Marketing to break down how to run targeted Facebook and Instagram ads that actually get seen, remembered, and engaged with.

You’ll learn:

  • Why your ads should look more like your personal posts
  • How to blend life + business using the “Touch, Teach, Tell, Sell” method
  • Examples of simple $5/day ad ideas that build trust and top-of-mind awareness
  • What to do if you’re running ads but still getting no engagement

Stop selling. Start connecting.

Need help launching or optimizing your strategy? Book a call with Chelsea at FullyAlignedMarketing.com.

Want to workshop your own ad approach and walk away with real clarity? Step into a personalized planning session at FreedomPlanningCall.com—because breakthrough results start with better conversations.

Anything worth doing is worth doing badly—just get started.

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Loan Officer LeadershipBy Steve Kyles

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