The Creative Bodega | Content Marketing and Instagram Growth for Solopreneurs

48: Choosing Enough: My 2025 Revenue Breakdown & Business Audit (Steal this!)


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Chasing an invisible revenue target and feeling like you're never making enough? Here's the truth: bigger isn't always better. In this episode of The Creative Bodega, I'm sharing my full 2025 year-end recap—the real numbers, what I stopped doing, and the one question that completely changed my business (and my nervous system). You'll learn how to define "enough" for your business, audit what's actually working, and build a business that fits your life—not the other way around. If you're ready to stop chasing the horizon and start leading with intention, this one's for you.

*Check out the full show notes for this episode CLICK HERE.

Things I cover inside this episode:

  • How defining my "enough number" took me off the hamster wheel and gave me permission to choose the business I actually want to live inside
  • My full 2025 revenue breakdown by offer - what worked, what didn't, and why I made less by design
  • The exact questions to ask yourself in your own year-end audit (capacity, revenue mix, owned audience health, and boundaries)
  • Why I'm backing off social in 2026 and doubling down on my podcast and email list instead
  • How to choose better over bigger—and why that's not giving up, that's leading

Resources & Links mentioned in the episode:

  • My favorite year-end recap carousel templates for Canva - grab these 6 free templates to share your own wins and numbers with your audience in a fun, engaging way!
  • Join The Visual Edit Waitlist: my once-a-year, crazy-hands-on program where we build your brand rules, core templates, file system, and publish-on-busy-days routine together (launching live mid-January with limited spots - join the waitlist for first access and early bird discounts!)

Connect with me:
🫶🏼 Follow me on Instagram for daily insights
🫶🏼 Join my 321 Create Newsletter for weekly content tips
🫶🏼 Check out The Content Coven Membership

Be sure to hit "Subscribe" or "Follow" so you never miss an episode!

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The Creative Bodega | Content Marketing and Instagram Growth for SolopreneursBy Em Connors

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