It's often said that more than half of new businesses fail. However, not all of these businesses need to fail. With the right planning, funding and flexibility, businesses have a better chance of succeeding. After more than 20 years in the industry and 15 years in online marketing, there is a constant issue that I see over and over that we will go through in this episode.

Few points we cover in this episode:

• The difference between offline and online business and why now is the perfect time.
• Why it's fine not to have technical skills to start an online business.
• Few things that HAVE to happen to make sure you succeed.
• Brutally honest reality that people need to hear
• Good News

Before the end of this episode, some of you might think and say that I am a terrible person and some might ask "How dare you?!" and there's a very good chance that I would lose a lot of listeners (And I'm okay with that).

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