In this episode we're talking to Georgia Williams all about what it's like to offer content creation as a service as a freelancer.

Georgia, from Ray of Social, is a Instagram & Canva content creator who works with service providers. A self-confessed Canva-holic, she loves coming up with strategic ideas that put your content outside of those "normal boxes" and helps you stand out from the scroll.

IN THIS EPISODE, WE DISCUSS…

• What it’s like to only offer content creation as a service
• How Georgia prices her services
• Georgia’s top tips for anyone considering adding content creation as a service

Available wherever you get your podcasts.

Listen with captions and a transcript at podcast.thetwolauras.comListen on Apple PodcastsListen on Spotify 

Connect with us

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Connect With Georgia:

https://www.instagram.com/rayofsocial/

https://www.tiktok.com/@rayofsocial

https://www.linkedin.com/in/georgiawilliamsrayofsocial

https://rayofsocial.com/

 Timestamps: 

**Georgia's style [00:01:33]**

Georgia's concerns about her personal style and how it affects her content creation.

**Attracting clients [00:03:48]**

How Georgia's personality and style attract clients who are similar to her or want to explore their own personalities.

**Working with different industries [00:05:04]**

Georgia's experience working with clients from different industries and how it's possible to work with clients who are not necessarily aligned with her style.

**Client compatibility [00:06:23]**

The importance of client compatibility and how it affects the success of the working relationship.

**Content creation offering [00:08:06]**

Georgia Williams talks about her unique offering of content creation services and why she chose to focus on this aspect of social media management.

**Scaling up and simplifying [00:11:06]**

Georgia discusses how she plans to scale up her business by taking on more clients and simplifying her membership offering.

**Managing client expectations [00:13:18]**

Georgia explains how she manages client expectations by setting clear expectations from the beginning and reminding them that content creation is just one part of the social media marketing process.

**Tips for content creators [00:15:26]**

Georgia shares her top tips for those who want to focus on content creation and avoid other aspects of social media management.

**Creating Content and Pricing [00:15:55]**

Tips on creating content, setting prices, and avoiding undercharging.

**Staying Creative [00:19:13]**

Advice on staying creative and generating ideas for clients.

**Future Plans [00:23:02]**

Georgia's plans for her business and focus on content creation, graphics, and strategy.

Mentioned in this episode:

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