LISTEN TO THIS EPISODE IF YOU’RE UNSURE HOW TO KNOW IF YOUR BUSINESS IS MAKING PROFIT AND HOW TO MAKE IT MORE PROFITABLE

If you're looking at your sales and wondering where all the money is going... this one’s for you.

This question came from Heather:

“I struggle with figuring out ‘the numbers.’ Got any suggestions on how to track costs vs income? And how to actually increase profitability?”

Inside this episode, we’re breaking down what profitability really means for a small product-based business and the biggest things most owners forget to track or prioritize.

We go over:

• The difference between revenue and actual profit
• How to understand your COGS, fixed costs, and variable costs
• What software can help (and how often to check your numbers)
• Why many business owners grow sales but not profit
• How to think like a growth-focused CEO, not just a maker

You don’t have to be a “numbers person” to run a thriving brand. You just need clarity, systems, and the right benchmarks to guide smart decisions. Let’s make sure the numbers are working for you.

TOPICS WE DISCUSS: Product Pricing Strategy, Business Profitability, COGS Breakdown, Operating Expenses, Financial Planning for Small Business

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