eCommerce Badassery

57. How to Do Influencer Marketing for eCommerce With Cody Wittick


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Influencer marketing has changed in the last few years and there is definitely a right and a wrong way to do it. Now that influencers have solidified their position in the online space and built a whole new industry if we want to take advantage of the power we need to take a different approach. 

 

Today’s guest has cracked the influencer code and he’s sharing how he got his start in influencer marketing a QALO, eventually building up the influencer roster to over 250 people - including household names such as Lebron James, Jason Aldean, Mike Trout, and Dale Earnhardt Jr. as well as micro-influencers within the industries of TV personalities, Crossfit, outdoors enthusiasts, and pets.

What You’ll Learn
  • How Cody got Lebron James to wear his product without even trying
  • Why relationships are first in influencer marketing
  • How to leverage the content from influencers to tell your brand story


  • Connect With Cody

    http://www.kynship.co

    https://twitter.com/Cody_Wittick

    https://www.instagram.com/codywittick/

     

    Get His Product Seeding & Usage Right Template Here

    https://docs.google.com/document/d/1pZbQbvhFbC5INav-w_aihVOYagC1uHOtozYgZSPDQMU/copy

     

    Snag His Influencer Marketing Course Here

    https://ecommercebadassery.com/cody




    Read the Full Transcript

    eCommerceBadassery.com/57



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    http://ecommercebadassery.com/facebook



    Let’s connect on Instagram @ecommercebadassery

    https://instagram.com/ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    https://ecommercebadassery.com/klaviyo



    Work With Me

    Interested in getting my brain focused on YOUR business? Learn more about my services…

     

    Email Marketing Help: https://ecommercebadassery.com/email-marketing

    eCommerce Help: https://ecommercebadassery.com/ecommerce-help

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683



    This podcast uses the following third-party services for analysis: 

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