To niche or not to niche? That is the question. Like Shakespeare, this is an age-old question for many social media managers who are wondering if they are making the right move when it comes to marketing in their business. Unlike Shakespeare, I am here to enlighten you in hopes to give you more clarity on your next move.

In this episode I dive into what every marketing coach under the sun is talking about: niching down. I explain what a niche is, what it would mean for your social media management business if you decided to head down that path, and whether (in my experienced opinion) you should do it or not.

Head to the Show Notes: https://social-media-manager-confidential.captivate.fm/episode7

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The Back Office

Your free resource hub with 7 years of Shanté's best trainings, templates, and field notes organized by topic. Everything that's helped her clients and mentees build profitable social media businesses—now in one searchable place.