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89. What We Learned About eCommerce in 2021 + How to Win in 2022
2021 has been another year where we had to expect the unexpected. While many of us, somewhat naively, anticipated a return to a kind of “new normal” that just hasn’t been the case. Instead, this year has once again required us to be nimble enough to pivot, lean into our communities for support and adapt to new ways of doing things.
In today’s episode, we’re talking about everything we’ve seen happen in retail and eCommerce throughout 2021 and what we can expect for 2022.
What You’ll Learn
- Why you should look at Q4 as a whole, not just at your Black Friday weekend results
Links Mentioned
The Lounge by eCommerce Badassery: A Membership for eCommerce Business Owners
New York Post: 2021 Cyber Monday, Black Friday sales dip from last year
Klaviyo: Black Friday Weekend Results
Episodes Mentioned
11: What’s A Campaign Recap & Why Do You Need It
- How to Create Ads That Your Customers Will Click Lauren Scwartz of Loft325
Read the Full Transcript
eCommerceBadassery.com/89
FREE Resource Library
Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
http://ecommercebadassery.com/freestuff
Want More Badassery?
Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!
http://ecommercebadassery.com/facebook
Let’s connect on Instagram @ecommercebadassery
https://instagram.com/ecommercebadassery
Ready to Level Up Your Email Marketing & eCommerce Business?
Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
https://ecommercebadassery.com/klaviyo
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services…
Email Marketing Help: https://ecommercebadassery.com/email-marketing
eCommerce Help: https://ecommercebadassery.com/ecommerce-help
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
View all episodes
By Jessica Totillo Coster
4.9
6666 ratings
2021 has been another year where we had to expect the unexpected. While many of us, somewhat naively, anticipated a return to a kind of “new normal” that just hasn’t been the case. Instead, this year has once again required us to be nimble enough to pivot, lean into our communities for support and adapt to new ways of doing things.
In today’s episode, we’re talking about everything we’ve seen happen in retail and eCommerce throughout 2021 and what we can expect for 2022.
What You’ll Learn
- Why you should look at Q4 as a whole, not just at your Black Friday weekend results
Links Mentioned
The Lounge by eCommerce Badassery: A Membership for eCommerce Business Owners
New York Post: 2021 Cyber Monday, Black Friday sales dip from last year
Klaviyo: Black Friday Weekend Results
Episodes Mentioned
11: What’s A Campaign Recap & Why Do You Need It
- How to Create Ads That Your Customers Will Click Lauren Scwartz of Loft325
Read the Full Transcript
eCommerceBadassery.com/89
FREE Resource Library
Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
http://ecommercebadassery.com/freestuff
Want More Badassery?
Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!
http://ecommercebadassery.com/facebook
Let’s connect on Instagram @ecommercebadassery
https://instagram.com/ecommercebadassery
Ready to Level Up Your Email Marketing & eCommerce Business?
Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
https://ecommercebadassery.com/klaviyo
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services…
Email Marketing Help: https://ecommercebadassery.com/email-marketing
eCommerce Help: https://ecommercebadassery.com/ecommerce-help
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
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