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Thinking of hiring a social media manager? Or trying to figure out how to position yourself as the right choice for potential clients?
In this episode, we’re breaking down what business owners actually look for when hiring social media support—and how social media managers can use that insight to stand out in a crowded market.
Whether you’re a founder looking to outsource content or an SMM trying to grow your client base, you’ll walk away with a clearer understanding of how to find (or become) the right fit.
Inside this episode:
💌 A SPECIAL THANK YOU FOR LISTENING: 💌
Because you’re listening, you get 15% off any class, template, or bundle in my shop! ✨ Use code POD15 at checkout → https://shop.sugarpunchmarketing.com/discount/POD15 (Expires June 6, 2025)
📁 RESOURCES & FREEBIES:
• Freebies for Social Media Managers – Grab my best guides for free!
• My Go-To Tools & Discounts – The exact tools I use to keep my business running smoothly, including contracts, software, and office supplies!
• Join the SMM Lounge (FREE Community!) The cozy corner of the internet for social media managers who get it. Connect, vent, and get insights from pros who are in it with you.
CONNECT WITH ME:
→ Website: https://sugarpunchmarketing.com/
→ YouTube: https://www.youtube.com/channel/UCqe-IavMpS-DoIABKH2EjKQ
→ Instagram: https://www.instagram.com/sugarpunchmarketing
→ Threads: https://www.threads.net/@sugarpunchmarketing
→ TikTok: https://www.tiktok.com/@sugarpunchmarketing
→ LinkedIn: https://www.linkedin.com/in/shantegorman/
→ Email: [email protected]
⭐ LEAVE A REVIEW & GET REWARDED: ⭐
Every month, I’m giving away a free template, class, or bundle to one lucky listener!
➤ Step 1: Leave a review on Apple Podcasts or Spotify
➤ Step 2: Send me a screenshot at @sugarpunchmarketing on Instagram
💌 I’ll reshare every single one—because good karma should come with perks. 💕
🎙️ New episodes drop every Friday! Follow & turn on notifications so you never miss a thing.
Mentioned in this episode:
The Back Office
Your free resource hub with 7 years of Shanté's best trainings, templates, and field notes organized by topic. Everything that's helped her clients and mentees build profitable social media businesses—now in one searchable place.
By Shanté Gorman, Mentor for Social Media Managers4.9
2323 ratings
Thinking of hiring a social media manager? Or trying to figure out how to position yourself as the right choice for potential clients?
In this episode, we’re breaking down what business owners actually look for when hiring social media support—and how social media managers can use that insight to stand out in a crowded market.
Whether you’re a founder looking to outsource content or an SMM trying to grow your client base, you’ll walk away with a clearer understanding of how to find (or become) the right fit.
Inside this episode:
💌 A SPECIAL THANK YOU FOR LISTENING: 💌
Because you’re listening, you get 15% off any class, template, or bundle in my shop! ✨ Use code POD15 at checkout → https://shop.sugarpunchmarketing.com/discount/POD15 (Expires June 6, 2025)
📁 RESOURCES & FREEBIES:
• Freebies for Social Media Managers – Grab my best guides for free!
• My Go-To Tools & Discounts – The exact tools I use to keep my business running smoothly, including contracts, software, and office supplies!
• Join the SMM Lounge (FREE Community!) The cozy corner of the internet for social media managers who get it. Connect, vent, and get insights from pros who are in it with you.
CONNECT WITH ME:
→ Website: https://sugarpunchmarketing.com/
→ YouTube: https://www.youtube.com/channel/UCqe-IavMpS-DoIABKH2EjKQ
→ Instagram: https://www.instagram.com/sugarpunchmarketing
→ Threads: https://www.threads.net/@sugarpunchmarketing
→ TikTok: https://www.tiktok.com/@sugarpunchmarketing
→ LinkedIn: https://www.linkedin.com/in/shantegorman/
→ Email: [email protected]
⭐ LEAVE A REVIEW & GET REWARDED: ⭐
Every month, I’m giving away a free template, class, or bundle to one lucky listener!
➤ Step 1: Leave a review on Apple Podcasts or Spotify
➤ Step 2: Send me a screenshot at @sugarpunchmarketing on Instagram
💌 I’ll reshare every single one—because good karma should come with perks. 💕
🎙️ New episodes drop every Friday! Follow & turn on notifications so you never miss a thing.
Mentioned in this episode:
The Back Office
Your free resource hub with 7 years of Shanté's best trainings, templates, and field notes organized by topic. Everything that's helped her clients and mentees build profitable social media businesses—now in one searchable place.

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