In this episode of The Kelly Roach Show, Kelly discusses the importance of building an army of referral partners to sell for your business. Referral-based companies tend to grow 86% more over a two-year period than companies that do not have a strong referral program. 

Referrals are more reliable and consistent than other marketing strategies, making them a valuable asset for any business. Kelly shares three ways to build an army of referral partners: employing your own customers as ambassadors, leveraging your customers' networks, and participating in strategic collaboration networks. These strategies can help entrepreneurs work less and earn more by increasing the efficiency of their sales activities.

If you want to learn how to grow your business using referral marketing, this episode is for you.

Also in this episode:

• Referrals have a higher close rate than general leads generated from online marketing.
• Employ your own customers as ambassadors to promote your business and offer incentives for their efforts.
• Leverage your customers' networks by providing them with assets to share their results and invite others to engage with your business.
• Participate in strategic collaboration networks to build referral partnerships with like-minded entrepreneurs.

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