What can we do to convince people to change their behavior? Strategy is always the hottest of topics amongst activists in the animal rights community. This week we are joined by Aidan Kankyoku of Pax Fauna to discuss just what it may be that is holding people back from behaving in a more pro-animal way.

Aidan found their way into the animal freedom movement through Direct Action Everywhere. His years as a DxE organizer and glimpses of other mass protest events left him convinced of the power of mass-participatory social movements as a force for change. Now, as a researcher at Pax Fauna, Aidan is pulling together evidence to explain the power of these movement strategies and how they can be most effectively deployed for animals. in 2023, Pax Fauna launched Pro-Animal Future, an organization of volunteers, voters, and small donors merging the power of participatory movements with the unique political opportunity presented by citizen ballot initiatives.

• Pax Fauna Website
• Pro-Animal Future Website
• Unidos Por Callejerito on X
• Pro-Animal Future on Instagram
• Pro-Animal Future on Facebook

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This episode is brought to you in part through the generosity of A Well-Fed World. A Well-Fed World provides the means for change by empowering individuals, social justice organizations, and political decision-makers to embrace the benefits of plant-based foods and farming. Learn more at awfw.org.