What if the biggest mistake you're making in real estate… is who you're listening to?

In this episode, James and Keith sit down with Michael Hellickson, CEO of Club Wealth and one of the highest-producing agents in the country, for a conversation that challenges how agents think about coaching, growth, and success.

From becoming the top listing agent in his office at 18 to building one of the top coaching organizations in the industry, Michael shares a blunt perspective: if your coach hasn't done what you want to do, why are you taking their advice?

But this conversation goes beyond coaching.

It's about the fundamentals, lead generation, follow-up, and conversion and why most agents struggle not because it's complicated, but because they won't do the work.

Links mentioned during the episode: https://clubwealth.com/books/

Connect with Michael on LinkedIn - Facebook - Instagram or online at clubwealth.com.

Stay ahead of the market with insights from Zillow's Consumer Trends Report. This annual research breaks down what buyers and sellers are actually doing and what they expect from their agents.

With 55% of buyers being repeat buyers, yet only 13% using their previous agent again, the message is clear: past performance doesn't guarantee future loyalty. Even more telling, nearly half of buyers and over half of sellers hire the first agent they contact.

Today's clients prioritize pricing strategy, negotiation expertise, and a seamless, organized offer process. If you want to position yourself as the agent they choose in 2026, start with the data.

Explore the full report and put these insights to work in your business. https://bit.ly/4rDZg3M

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