In this new episode of The Clinic Boss Show, Rick sits down with Neil Trickett to discuss the key marketing and recruitment strategies for physical therapy clinics, emphasizing the unique challenges of multi-location practices. They discuss the evolving role of SEO, AI, and content marketing in driving patient acquisition while also highlighting innovative recruitment methods like Google Jobs and proactive hiring.

Neil, a physical therapist and founder of Practice Promotions, uses proven marketing tools that helped grow his own PT clinic over 8 years. Now, he helps other practices attract more patients through websites, Google ads, and patient-focused content. His company sends over 3 million promotional pieces to PT practices across the country.

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Timestamps:

(00:00) Introduction to Practice Promotion and Marketing for Clinics