This is StRest! Alina Villasante—creator of Peace Love World and longtime QVC partner—joins Kerstin to share how a simple, affirmation-led idea grew from trunk shows to a national brand. She traces immigrant beginnings and an aviation-business chapter, then explains the “embrace-the-chaos—with structure” mindset and the five-year grind behind every “overnight” success.

We unpack the call from Oprah’s team, why short, honest affirmations (“I am love…”) resonated with celebrities and everyday women alike, and how community—real, local feedback and action—was the engine from day one.

Alina also opens up about the strategic partnership that nearly cost her the company, the performance-based clause that saved it, and her pivot to QVC. She speaks candidly about grief, surrender, and choosing service, family, and culture-building at work to restore energy. You’ll leave with practical playbooks: start with community for honest signals, protect your brand with smart contracts, create energy-positive teams, and build daily non-negotiables for mind, body, and soul (movement, strength, protein, and prayer).

Thanks to our sponsors

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ancient Nutrition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - Use code STREST25

⁠⁠Waco Shoe Company⁠⁠ - KERSTIN20

SPECIAL OFFER

Peace Love World — STREST15

CHAPTERS

00:00 Oprah call & community

01:25 Who Alina is (immigrant roots)

02:14 Sponsor: Ancient Nutrition

05:08 From aviation to Peace Love World

06:53 Embrace the chaos—add structure

08:37 The five-year “overnight” grind

12:56 Celebrity buzz & affirmations

27:53 Partnership fallout & QVC pivot

35:19 Grief, renewal, family decisions

49:45 Service, health habits, gratitude

Work with Kerstin

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Workshops & Events⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – Join upcoming events & retreats.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Health Coaching with Kerstin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – 1:1 coaching for stress reduction & wellness.

Connect with Alina Villasante

More about Kerstin

Production, Distribution, and Marketing By Massif Studio & Production & The Tallawah Group

Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠www.massifsp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Massif Studio & Production⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.TallawahWorldwide.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Tallawah Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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