In this episode we cover:

• Amazon PPC strategies to lower costs and maximize profits
• Inventory planning to avoid stockouts and extra fees
• How to differentiate your product and compete against Chinese sellers
• Why knowing your numbers is critical for long-term success
• AI-powered automation to optimize advertising
• If you want to build a real Amazon business (not just a side hustle), this episode is a must-listen!

🕒 Chapters  

[00:00] – Mindset for Success: Be a Problem-Solver

The wrong way to think: Sitting back and hoping for the best

The right way: Looking for opportunities and adapting to changes

How successful Amazon sellers think differently

[00:27] – The State of Amazon in 2025: Costs Are Rising

Amazon’s growing fees: Storage fees, inbound placement fees, PPC costs

Why it’s getting harder for new sellers to compete

How rising competition (especially from Chinese sellers) is affecting the platform

[02:38] – Mastering Amazon PPC: Smart Advertising Strategies

Which ad types work best right now? (Hint: Sponsored Products = Best ROI)

How to adjust bids based on keyword ranking (don’t waste money!)

How PPC affects organic rankings and why turning off ads can hurt you

[04:25] – Amazon’s Changing Rules: Why Inventory Management is Critical

Why Amazon is charging fees if you have too little or too much inventory

AWD (Amazon Warehousing & Distribution) issues: Amazon running out of space

How bad customer support is making it harder for sellers

[06:34] – Inventory Planning: How to Avoid Stockouts & Save Money

The right way to plan inventory (especially with Chinese New Year & port delays)

Why forecasting demand is more important than ever

How AWD and 3PL storage can help you stay in stock

[10:31] – Budgeting & Costs: What It Takes to Succeed on Amazon

How much money do you REALLY need to start? (Hint: At least $30K)

Why many new sellers fail—they don’t understand costs!

How long-term thinking and reinvesting can help you build a 7-figure brand

[16:15] – PPC Strategy: How to Win the Amazon Advertising Game

Spending money to make money – Why PPC is essential for success

Why new sellers should expect to break even or lose money at first

AI and automation for optimizing Amazon ads

[21:00] – Market Trends: Buying & Selling Amazon Brands

Why 2025 could be a great time to buy an Amazon business

How aggregators are struggling and what that means for sellers

Why Amazon is becoming a professional marketplace (not for hobby sellers anymore)

[26:33] – AI-Powered PPC Software: How Kazam Can Help

How AI can automatically optimize bids and reduce wasted ad spend

How this tool monitors keyword rankings to lower costs

Why automation is the future of Amazon PPC

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