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#1118 What if the key to finding your perfect business idea isn’t in the market — but within yourself? In this first installment of a two-part conversation, host Brien Gearin sits down with Jason VanDevere, founder of Goal Crazy and author of Dream Driven, to explore how entrepreneurs can discover the right business idea and build a path toward meaningful success. Jason shares his personal journey of walking away from a fourth-generation family car dealership to pursue a passion-driven business, ultimately building coaching programs, launching products, and investing in real estate along the way. Together, Brien and Jason dive into the difference between chasing “easy money” versus building a dream-driven business, why desire and clarity matter more than perfection, and practical frameworks — including Jason’s “Three L’s” — to help aspiring entrepreneurs identify ideas that truly align with their purpose. This episode lays the foundation for turning inspiration into action, setting the stage for Part 2!
(Original Air Date - 2/24/26)
What we discuss with Jason:
+ Leaving family business
+ Planner business origin story
+ Rental properties freedom
+ Easy money vs dream driven
+ Dreaming daily habit
+ Meaningful goals vs survival mode
+ Three L framework
+ Longing, lifting, light criteria
+ Mentorship importance
+ Networking for clarity
Thank you, Jason!
Check out Part 2 of this episode.
Check out Goal Crazy at GoalCrazy.com.
Get the free Idea To Profit Blueprint.
Buy Dream Driven.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1117 Want a dead-simple way to stop spinning your wheels and know exactly what to do next in your business — starting today? In this episode, hosts Justin and Tara Williams share a simple but powerful roadmap to remove the overwhelm that stops most entrepreneurs: GPS — Goals, Plan, Systems. They argue that a successful business is really just a well-prioritized, consistently executed to-do list — and GPS is how you decide what actually belongs on that list. You’ll learn how to set both big-picture goals (your lifestyle vision) and SMART goals (specific, measurable targets), then reverse-engineer your income goal into monthly, weekly, and daily action items (using a power-washing example to make it practical). Finally, they break down the systems that turn intention into execution — tracking/scorecards, calendaring, routines, accountability, and personal effectiveness — so you can stay focused, adapt fast, and keep moving forward without getting distracted by noise!
(Original Air Date - 2/20/26)
What we discuss with Justin & Tara:
+ GPS roadmap overview
+ Goals, Plan, Systems explained
+ Big-picture vs SMART goals
+ Reverse engineering income goals
+ Breaking goals into targets
+ Daily to-do list execution
+ Power washing business example
+ Tracking with scorecards/KPIs
+ Calendaring and time blocking
+ Accountability and habit systems
Thank you, Justin & Tara!
Check out Millionaire University at MillionaireUniversity.com.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1116 What if the secret to scaling your business isn't finding more customers, but turning your existing ones into loyal fans who spread the word for you? In Part 2 of this two-part episode, Brogan Williams continues his conversation with Tim Vogel, co-founder and CEO of Scenthound, to explore how he built a scalable franchise through strategic pricing, recurring memberships, and powerful word-of-mouth marketing. Tim shares how Scenthound attracts new customers through discounted founding memberships, referral programs, and grassroots marketing, and why creating an entirely new category in the pet care industry has helped the company stand out from traditional grooming businesses. Discover how Scenthound is leveraging AI and proprietary health data to personalize pet care, why Tim believes brick-and-mortar businesses offer greater opportunities for scaling than mobile services, and how his definition of entrepreneurial success has evolved from making money to making a meaningful impact. Plus, Tim reveals why surrounding yourself with the right people, developing a compelling vision, and believing in yourself are essential to building a business that lasts!
What we discuss with Tim:
+ Mobile vs. brick-and-mortar businesses
+ Scaling through franchising
+ Membership pricing strategies
+ Customer referrals and word-of-mouth marketing
+ Founding member discounts
+ Grassroots and community marketing
+ Leveraging AI and pet health data
+ Building a purpose-driven business
+ Hiring the right people
+ Developing an entrepreneurial mindset
Thank you, Tim!
Check out Scenthound at Scenthound.com.
Follow Tim on Instagram and LinkedIn.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1115 What if a simple dog grooming business could grow into a nationwide franchise by solving a problem most pet owners don't even realize they have? In Part 1 of this two-part episode, Brogan Williams sits down with Tim Vogel, co-founder and CEO of Scenthound, to explore how he transformed a mobile pet grooming business into a rapidly growing dog wellness franchise with locations across 35 states. Tim shares how a life-saving discovery during a routine grooming appointment inspired him to rethink traditional pet care, why recurring hygiene services create a powerful membership-based business model, and how he tested and refined his concept before scaling through franchising. Discover what it takes to break into the booming pet care industry, the lessons Tim learned from more than 20 years of entrepreneurship, and how to decide whether starting your own business or buying a franchise is the right path for you. Plus, Tim breaks down the investment required to open a Scenthound franchise and shares why properly funding your business from the beginning is essential for long-term success!
What we discuss with Tim:
+ From Mobile Grooming to Franchising
+ Finding a Gap in Pet Care
+ The Power of Recurring Revenue
+ Building a Membership-Based Business
+ Scaling Through Franchising
+ Testing and Refining Your Business Model
+ Overcoming Entrepreneurial Challenges
+ Breaking Into the Pet Care Industry
+ Starting a Business vs. Buying a Franchise
+ Funding Your Business for Success
Thank you, Tim!
Check out Scenthound at Scenthound.com.
Follow Tim on Instagram and LinkedIn.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1114 What happens when a side hobby turns into a life-changing business built around passion, risk, and a whole lot of bees? In this episode, host Britlyn Williams sits down with Nicole Buergers, founder of Bee2Bee Honey Collective, to unpack how a simple beekeeping hobby turned into a full-time, purpose-driven business. Nicole shares her leap from B2B internet marketing into urban beekeeping, the realities of monetizing a passion, and the challenges — both physical and mental — of building a business from scratch. From crowdfunding her launch and finding her first customers to learning boundaries, community building, and what it really means to work with nature, this conversation is an honest look at entrepreneurship, sustainability, and designing a life around what you love!
(Original Air Date - 2/19/26)
What we discuss with Nicole:
+ Turning a hobby into a business
+ From B2B marketing to beekeeping
+ Urban beekeeping fundamentals
+ Mentorship as a revenue stream
+ Crowdfunding the business launch
+ Building a local beekeeper community
+ Physical realities of beekeeping
+ Learning to say no
+ Selling hyperlocal honey
+ Designing a lifestyle business
Thank you, Nicole!
Check out Bee2Bee Honey Collective at Bee2BeeHoney.com.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1113 What if the secret to growing your business isn't getting more traffic, but making it easier for customers to buy? In Part 2 of this two-part episode, Millionaire University founders Justin and Tara Williams continue their live “Fix My Funnel” coaching session with e-commerce expert Matthew Stafford, who shares more actionable strategies to help MU members Kalen and Derrick increase conversions for their swimwear brand, Janela Bay. Discover how customer surveys can reveal hidden obstacles to sales, why optimizing product filters and automating back-in-stock notifications can improve the shopping experience, and how small website changes can lead to big results. Plus, MU member Yvonne joins the conversation to brainstorm ways to attract more customers to her brick-and-mortar furniture store, sparking a discussion about local marketing, building your own website, and using AI tools like ChatGPT and Claude to simplify the process. Learn why you don't need to be a tech expert to grow a successful business and how making small, consistent improvements can help you achieve your entrepreneurial goals!
What we discuss on the call:
+ Identifying customer friction points
+ Using post-purchase customer surveys
+ Optimizing product filters for conversions
+ Automating back-in-stock notifications
+ Improving the shopping cart experience
+ Driving traffic to brick-and-mortar stores
+ Building websites with ChatGPT and Claude
+ Simplifying website design and customization
+ Finding the right marketing experts
+ Growing through small, consistent improvements
Thank you for listening!
Check out Part 1 of this episode.
Check out Millionaire University at MillionaireUniversity.com.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1112 What if a few simple changes to your website could dramatically increase sales without spending another dollar on advertising? In Part 1 of this two-part episode, Millionaire University founders Justin and Tara Williams welcome e-commerce expert Matthew Stafford for a live “Fix My Funnel” coaching session with MU members Kalen and Derrick, who run Janela Bay, a growing swimwear brand. Matthew breaks down their website to reveal how simplifying navigation, highlighting best-selling products, improving product filters, and using customer reviews can help turn more visitors into paying customers. Discover why making it easier for shoppers to find exactly what they want is essential to increasing conversions, how to reduce abandoned carts and improve the checkout experience, and why optimizing your existing traffic could be the key to growing your online business without increasing your marketing budget!
What we discuss on the call:
+ Increasing sales without more traffic
+ Simplifying website navigation
+ Highlighting best-selling products
+ Improving product filters
+ Reducing customer decision fatigue
+ Optimizing product pages
+ Building trust with customer reviews
+ Reducing abandoned carts
+ Improving the checkout experience
+ Increasing conversions with simple changes
Thank you for listening!
Check out Part 2 of this episode.
Check out Millionaire University at MillionaireUniversity.com.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1111 Live selling is no longer a gimmick — and for some brands, it’s quietly becoming one of the most profitable growth channels out there! In this episode, host Brien Gearin sits down with returning guest John Roman, CEO of BattlBox (a $20M+ e-commerce brand for outdoor survival/EDC gear), to break down what’s working right now for them: live selling. John shares the BattlBox origin story — including launching in 2015, riding the 2020 wave (and a Netflix series), selling the business, then buying it back in 2023 — before diving into how platforms like Whatnot are changing the game with auction-style shopping, community-driven features (boosts, raids), and high-intent buyers. You’ll hear practical details on show formats, timing, hosting, profitability, and why John believes live shopping is still the “Wild West” with massive upside for brands willing to jump in early!
(Original Air Date - 2/13/26)
What we discuss with John:
+ Live selling explained
+ BattlBox origin story
+ Selling, buying back the business
+ Whatnot vs other platforms
+ Auctions vs buy-it-now
+ Community boosts & raids
+ Show timing & frequency
+ Hosts and formats that convert
+ Profitability vs TikTok Shop
+ Early-mover advantage
Thank you, John!
Check out BattlBox at BattlBox.com.
Check out John's blog at OnlineQueso.com.
Follow John on LinkedIn.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1110 What if you could turn a handful of viewers into a thriving online business without spending a fortune on advertising? In Part 2 of this two-part episode, Brien Gearin continues his conversation with Stephen Somers, founder of Marketplace SuperHeroes, to reveal how beginners can build a profitable business on Whatnot, even without an existing audience. Stephen breaks down the platform's selling fees, shipping process, and how to choose the right products and source inventory without taking on unnecessary risk. Discover how to attract your first viewers through giveaways, grow your audience using strategic partnerships and raids, and turn casual shoppers into repeat customers. Plus, Stephen shares his strategies for finding reliable wholesalers, testing different niches, and building a loyal community that keeps coming back to your live shopping shows!
What we discuss with Stephen:
+ Whatnot selling fees and shipping
+ Choosing a profitable niche
+ Sourcing products and inventory
+ Finding reliable wholesalers
+ Attracting viewers with giveaways
+ Growing your audience through raids
+ Building a loyal customer community
+ Turning viewers into repeat buyers
+ Boosting sales with paid advertising
Thank you, Stephen!
Check out Part 1 of this episode.
Check out Marketplace SuperHeroes at MarketplaceSuperHeroes.com.
Follow Stephen on Instagram and YouTube.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
#1109 What if you could build a six-figure online business selling Pokémon cards without ever showing your face on camera? In Part 1 of this two-part episode, Brien Gearin sits down with Stephen Somers, founder of Marketplace SuperHeroes, to explore how he and his business partner generated over $247,000 in sales in just over 120 days using Whatnot, a live shopping platform that combines social media, entertainment, and online auctions. Stephen breaks down exactly how Whatnot works, why live selling is creating exciting opportunities for entrepreneurs, and how his team uses a simple “rip and ship” model to sell foreign-language Pokémon cards at a 25–35% profit margin. Discover how to get started selling on Whatnot, choose a profitable niche, attract buyers without an existing audience, and turn everyday products into an engaging shopping experience that keeps customers coming back for more!
What we discuss with Stephen:
+ Getting started selling on Whatnot
+ $247,000 in sales in 120 days
+ How live shopping auctions work
+ Selling without an existing audience
+ The faceless “rip and ship” model
+ Why foreign-language Pokémon cards sell
+ Choosing a profitable product niche
+ Understanding profit margins and pricing
+ Creating an engaging shopping experience
+ Turning collectors into repeat customers
Thank you, Stephen!
Check out Part 2 of this episode.
Check out Marketplace SuperHeroes at MarketplaceSuperHeroes.com.
Follow Stephen on Instagram and YouTube.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
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