"And then instead of heroes, we started being referred to as terrorists. But that made no difference to us. I mean, we kind of carried on regardless, and we started trying to do as much damage as we could to inflict economic loss on these companies." – Ronnie Lee

Ronnie Lee founded the Animal Liberation Front (ALF) in 1974. The Animal Liberation Front is a global movement dedicated to the liberation of animals from human oppression. They engage in and promote non-violent direct action in protest against incidents of animal cruelty.

Ronnie served three prison sentences in the 70s and 80s for actions he took against places like animal testing facilities and breeding facilities for testing.

He has been vegan for 51 years and is still out there every day fighting for animals.