Changing The Industry Podcast

ASOG Podcast Ep 85 - Can We Change The Consumer's Mind with Kip Nuesch


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In this episode, recorded live at ADAPT 2022, Lucas and David sit down with Kip Nuesch, Specialty Sales Manager at Advance Auto Parts and an industry-recognized expert in all things ADAS.

What does it take to get someone to embrace a change in technology? Most people in the industry recognize the massive shift that is currently happening. 

Consumers, however, also face that massive shift but no one seems to be telling them. What will it take to make that happen?





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Changing The Industry PodcastBy David Roman & Lucas Underwood

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