It's a pattern you know well: A client starts at your gym, makes progress and is committed and enthusiastic. But after a while, the progress slows. The enthusiasm fizzles. So how do you keep clients engaged for the long haul?

That's just one of the things Nathan Holiday designed the Level Method to accomplish. This systematic approach to assessment and goal setting incentivizes clients to stay the course by pairing quantifiable metrics of progress with goal setting and accountability.

Here, Nathan joins Chris Cooper to talk about how the program can help clients get better results and help gym owners improve client retention.

Links:

Level Method
AGuard
Wodify
Register for the Two-Brain Summit 2020

Timeline:

1:06 – Why test skills if a client doesn’t care about them?

2:23 – The value of regular assessments.

6:01 – Connecting long-term goals to short-term achievements.

10:50 – Systematizing ongoing assessment.

15:18 – The bridge between assessment and results.

19:04 – Structuring assessment: global vs. individual reviews.

24:06 – How often should you test?

28:07 – How to get clients to do goal reviews.