You've done the hard work. Your team cracked the code on a new process/workflow/policy/design, your ways of working are genuinely better, and now...everyone else is actively uninterested. It's infuriating, and also completely predictable.

In this mini AUA, Rodney and Sam unpack why good ideas don't automatically spread in federated structures, from classic Not Invented Here syndrome to the underappreciated truth that you can't export a finished experience and skip the struggle. They make the case for becoming an internal consultant rather than an evangelist — offering scaffolding, not superiority.

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Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Compensation is where human psychology and organizational systems collide—and in Part 1, Rodney and Sam named why it so often turns into a hedonic treadmill: every lever you pull to reduce dissatisfaction tends to raise expectations and create new dissatisfaction. If you haven’t listened to Part 1 yet, start there for the “why this is so messy” foundation.

In Part 2, Rodney and Sam move from diagnosis to design: what principles should a compensation system actually be built on—and what do you do next? They walk through practical comp first principles and explore concrete moves teams can experiment with—like simplifying comp, reducing negotiation, and creating healthier feedback loops.

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Mentioned references:

00:00 Intro: What Would You Rename Yourself?

Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Small doesn't mean simple. In fact, smaller organizations are often more complex in the ways that are hardest to manage — personalities loom larger, every conversation carries more weight, and the line between "business problem" and interpersonal drama gets uncomfortably thin.

In this mini AUA, Rodney and Sam break down why smaller orgs typically need to install minimum viable structure to tame the chaos — while larger orgs are usually trying to remove it. Same toolkit, opposite motion. They also explore the quiet inflection point that hits somewhere under 50 people, when "everyone knows everything" suddenly stops being true and no one quite knows what to do about it.

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Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Compensation is one of the messiest parts of any organization. Pay becomes a proxy for belonging, validation, performance, identity, and status… which means it’s almost guaranteed to feel unfair, confusing, and emotionally loaded. Layer on a capitalist “more is always better” mindset, and you get the hedonic treadmill of work: every raise increases expectations, which creates the next round of dissatisfaction.

In Part 1 of this two-part series on compensation, Rodney Evans and Sam Spurlin dig into why comp is so psychologically charged, why most systems are overly complex, and why the “objective” company lens will never fully match the lived human experience of money.

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Mentioned references:

00:00 Intro + Check-In: What’s the best animal you’ve seen recently?

04:07 The pattern: No level of compensation ever feels like enough.

10:17 Comp becomes a proxy for self-worth

14:16 Setting individual comp levels

23:23 Importance of real pay transparency, not “bands”

27:24 Comp “up and to the right” ignores market value

31:25 Setting team-level comp and rewards

36:04 Shared rewards vs Hunger Games for sales teams

38:29 Is equity a good thing…or a trap?

46:09 Wrap Up: Continued next time in part 2

Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

AI pressure is landing squarely on Learning & Development teams. Execs want “future skills”…yesterday. The tension? How do you stop churning out more courses and start building real capabilities in the age of AI?

In this AUA mini episode, Rodney and Sam share the first moves they’d make if they were leading L&D right now. From getting hands-on with workflow automation tools to shifting from tool training toward systems thinking and experimentation, they outline how L&D can move from reactive skill provider to strategic capability builder.

Want to build skills like this to help your team succeed in 2026? Learn about our Capability Catalyst program: https://hubs.la/Q040ccYF0

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Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Most org design conversations get forced through a narrow funnel: prove the ROI, justify the spend, make the numbers work. But if work is something most people can’t opt out of—and where we spend a huge chunk of our attention and waking lives—then “it pays off” feels like a painfully small standard.

This week, Rodney and Sam explore the ethical case for organizational design. They move beyond spreadsheets and profit metrics to ask bigger questions about leadership, power, transparency, compensation, and the human impact of broken systems. What do organizations owe the people who work inside them? Is better workplace design a moral responsibility — not just a financial strategy?

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Mentioned references:

00:00 Check-In: What’s your energy like right now?

08:16 A “good” experience is the exception rather than the rule

10:06 Protecting yourself isn’t “selling out”

15:41 Spending our attention on worthy things

21:35 Leadership vs. worker power disparity is broken

27:31 Ethically designed companies never are publicly traded

31:07 Principles and values of ethical orgs

40:35 Joy at work shouldn’t be nickled and dimed

44:35 Idea 1: Don’t accept performative change initiatives

47:17 Idea 2: Audit your existing principles and values

48:35 Idea 3: Don’t let leadership gaslight you into conforming

50:33 Wrap up: Leave us a review and share the show with a friend

Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

When the people at the center of power feel well-served by the current system, how do you create change? This week’s listener question gets at a frustrating reality: sometimes the OS is optimized for the very people you’d need to convince. The business is growing, shareholders are happy, and the executives at the top don’t feel the friction you’re experiencing. Add geography, hierarchy, and distance from decision-makers, and it can feel impossible to generate momentum from the edges.

In this mini AUA episode, Rodney and Sam get honest about what’s actually within your control, and when it’s worth accepting that you won’t move the center—and when it’s smarter to redirect your energy toward the surface area you can influence.

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Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Most organizations are built to do exactly what they do…and that’s the problem. When a core business starts to decay due to disruption, automation, or shifting customer demand, the instinct is to double down on efficiency, cost cutting, and short-term fixes. But that focus often crowds out the harder, riskier work of building what comes next. Nearly a decade ago, Dual Transformation offered a clear and compelling framework for this dilemma, yet nobody seems to be actually doing it.

In this episode, Rodney Evans and Sam Spurlin unpack why dual transformations are so rare, why it’s even harder than it sounds, and why it matters more than ever in an AI-shaped economy. They dig into the tensions between “business A” (the core) and “business B” (the future), the funding and operating system traps that kill new growth, and practical moves leaders and internal change agents can make to actually pull of two transformations at once instead of just talking about it.

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Mentioned references:

00:00 Intro + Check-In: What’s some type two fun you’ve had recently?

04:29 What is Dual Transformation and why now?

13:27 Sounds simple, yet deceptively hard

21:05 The 3 crisis points of a dual transformation

27:12 Recognizing when you’re in a dying business

30:57 Engineering a dual transformation from the inside out

37:24 Navigating the emotions of the dying business

39:14 Idea 1: Weekly feedback routines with customers

43:07 Idea 2: Import as little as possible from the old company

45:59 Idea 3: Write the manifesto for both businesses

47:29 Bonus Idea: Read Dual Transformation!

48:26 Wrap up

Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

While many organizations claim they’re cutting red tape, the underlying drivers often look more like cost pressure, market correction, or AI anxiety dressed up as structural reform. In this mini episode, Rodney and Sam unpack the recent wave of layoffs framed as efforts to “reduce bureaucracy”—and why that explanation deserves some skepticism.

They explore when reducing org depth can be the right move, why boom-and-bust hiring cycles create hidden work, and what companies would actually do differently if bureaucracy reduction were the real goal.

Mentioned references:

Got a work question like this one you'd like us to answer? Email us at [email protected]

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Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Want to build skills like this to help your team succeed in 2026? ⁠Learn about our Capability Catalyst program⁠.

Enterprise change is getting harder, not easier—and in 2026, “having the right ideas” isn’t enough to move transformation. You need personal capability that lets you see what’s really happening, design with real users, and move groups through hard conversations without turning everything into theater. Good intentions and smart frameworks may have worked in the past, but what got us here won’t get us where we need to go.

In this episode, Rodney and Sam dive deep on the three most useful transformation enabling skills for the coming year, and share practical ways for how to level up your capability toolkit to thrive in our current pace of change.

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Mentioned references:

00:00 Intro + Check-In: What’s good right now?

04:09 The Pattern

05:49 Skill 1: Metacognitive awareness

10:16 Reframing your interactions and experiences

15:57 Building your metacognition skills

21:05 Skill 2: User-Centered Design and Feedback

28:45 User feedback is not a one time activity

34:34 Skill 3: Expert facilitation

39:39 Real skilled facilitation is mostly invisible

43:03 Lots of work happens outside the room

50:08 Leveling up as a facilitator

52:30 Wrap up: Leave the show a review and share with a friend

Sound engineering and design by Taylor Marvin of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Coupe Studios⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.