If you keep attracting people who are filled with excuses instead of excited to sign up for your offers, there is a hole in your messaging and marketing strategy.

Most often, it's because you don't really have one in place.

Winging it while posting and hoping isn't a profitable marketing plan.

A client came completely at a loss why more people aren't buying her group coaching program since it's "amazing and people have gotten great results."

Her desire is to scale her group programs to have high 5 and 6-figure launches several times a year, but obviously, she can't do that with only 6-10 people signing up.

The problem wasn't her program, her credibility, or even likability…it was how she was presenting her program > both the messaging and the branding were repelling people instead of attracting them.

EXAMPLE:

Which sounds better to you?

Bangin' Body Bootcamp

Feel Confident in your Body in 12 Weeks and lose weight

Or

Bangin' Body by Springtime

A Specialty Program designed to build lean muscle and lose fat in 12 weeks, without extreme dieting or exercise.

Here's another one in a different industry:

Mindset Makeover

A course that teaches you how to manage the negative thoughts in your mind

OR

Mindset Makeover

Set your mind up to be a magnetic match for next level abundance, focus, and incredible relationships. A self-paced course designed for busy professionals to binge in a weekend.

Your next money-making move is to listen to this episode.

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Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

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