Have you ever heard of the term “anticipation marketing”? If you have, then you’ve obviously met Brenna McGowan, our amazing guest for today’s episode, cuz she coined and trademarked the term ;) 

 

Brenna McGowan is launch strategist & copywriter extraordinaire. She believes that hustle-based, high-pressure program launches don’t serve you or your customers. Instead, she teaches a systemized pre-launch process to put leads through so they’re primed, pre-sold, qualified, and raring to buy your offer.

 

And in this quick hit strategy episode she BRINGS it with such applicable strategies on how to know what kind of content to put out during your pre-launch that makes it a NO BRAINER for your audience to buy when you open up the cart. 

 

This is one for the books my friends, so be sure to get ready to take notes. 

 

Brenna’s Links:

 

→Follow Brenna on Instagram: https://www.instagram.com/brennamcgowanco/

 

→Download Brenna’s Pre-Launch Plan Cheat Sheet: https://brennamcgowan.co/cheatsheet/

 

Meg’s Links:

 

→Get my Best Year Yet 12 Month Planning Business Template here: https://meganyelaney.com/bestyearyet 

 

→Find your unique coach approach so you can stand out in your industry in less than 90 seconds: https://meganyelaney.com/quiz 

 

→Follow me on Instagram @meganyelaney: https://www.instagram.com/meganyelaney/