The Fitness Marketing Agency Podcast

Behind the scenes of a €84k a month SGPT Gym


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This week, we’re joined by Roy Pennings, a gym owner from the Netherlands who built a 7-figure fitness business while removing himself from operations.

Roy shares how he escaped burnout, scaled his team, and created retention systems that keep his business growing (even when he’s on holiday).

If you’re a gym owner or online coach struggling to grow without sacrificing your time, this episode is a must.

Key highlights of this episode include:

✅ Why most gym owners struggle to step away.

✅ The “culture playbook” that replaces micromanagement.

✅ A smarter way to structure 12-month commitments.

✅ How weekly systems drive retention with less effort.

✅ Scaling without sacrificing quality or consistency.

 

Connect with Roy: https://www.instagram.com/roy.pennings/

 

If you enjoyed this video and want to find out more information, click this link to view our website: https://fmaworkshop.com/hub

WE HELP GYM OWNERS, PERSONAL TRAINERS AND COACHES GET MORE LEADS, SIGN NEW MEMBERS AND GROW THEIR BUSINESSES!

Visit our website to learn how we can help you grow your gym business: https://fmaworkshop.com/hub

Be sure to subscribe to learn how to successfully scale and grow your fitness business.

Where to follow FMA?

Instagram: https://www.instagram.com/fitnessmarketingagency/

Facebook: https://www.facebook.com/fitnessmarketingagency/

LinkedIn: https://www.linkedin.com/company/fitnessmarketingagency/

Website: https://fmaworkshop.com/hub

Ben: https://www.instagram.com/mrbenjamindavis/

Charlie: https://www.instagram.com/charliehorton/

Luke: https://www.instagram.com/lukebrobinson_/

#fitness #marketing #gym #fitnessmarketingagency #gymowner #personaltrainer #fitnessbusiness

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The Fitness Marketing Agency PodcastBy Fitness Marketing Agency Limited

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