This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

Behind the Scenes of Hosting a Live Women’s Business Event (Part 2)


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In this heartfelt and high-energy episode, I’m bringing you behind the scenes of This Mother Means Business LIVE—specifically, the actual event day! If you haven’t listened to part one yet (where I share the prep, mindset shifts, and lessons leading up to the big day), definitely start there first. But in this episode, it’s all about how the day unfolded, the energy in the room, and the powerful reminder of why this work matters so deeply.

From the emotional moments of the panel discussion to the buzzing networking sessions and the lessons I learned the hard way (like why I’ll never keynote my own event again!), I’m walking you through the highs, the hiccups, and the heart of this transformational day. I also give huge love to our incredible sponsors and share how hosting this live event helped bring the This Mother Means Business community to life in ways I never imagined. If you’re planning to host an event, craving authentic connection, or simply want a peek at what it looks like to bring your brand to life—this one’s for you.

Timeline Summary:

  • [0:42] - Shoutout to the incredible sponsors who brought this event to life
  • [3:33] - Why securing event sponsorships is a game-changer for entrepreneurs
  • [5:12] - The pressure of keynoting my own event—and what I’ll never do again
  • [7:40] - The emotional impact of our panel discussion and community Q&A
  • [9:15] - How our networking session exceeded all expectations (so many hugs!)
  • [11:20] - What it meant to share this event with my husband and kids
  • [14:30] - A reminder that building real relationships is the real ROI
  • [16:12] - What’s new inside the This Mother Means Business community (and how to join before April 30!)

Links & Resources:

  • 💻 Join the This Mother Means Business Community – Doors close April 30!
  • 📸 Sponsors:
    • Bowda Creative Co 
    • The Monarch & Co
    • Hearty Tales Creative 
    • Anchor’s Away Photography
    • Elevated Designs and Apparel 

Final Thoughts:

If this episode inspired you, reminded you of the power of community, or gave you that little nudge to show up more boldly in your business—I’d love it if you left a review, followed the show, and shared it with a fellow mom entrepreneur. Your support means the world and helps keep this mission going strong. 💛

See you in the next one!

Join This Mother Means Business : www.thismothermeansbusiness.com

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This Mother Means Business: Strategy, Advice, and Support for Mom EntrepreneursBy Laura Sinclair

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