Rebel Therapist

Being A Disruptor with Deb Benfield


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How can you create a business if you're a disruptor in your field?

If you've got a unique voice and you're finding yourself pushing back against most others in your field, that could actually be a wonderful thing for your business.

Today's guest has carved out an important space right at the intersection of the Body Liberation and Pro-Aging movements. And she's pretty much on her own as a leader there.

Meet Deb Benfield, a Nutrition and Body Relationship Coach with over 35 years of experience working with women to heal their relationships with food, eating and their bodies.

You'll hear why Deb created a program for women in mid-life and beyond, how she designed her program and grew her audience, and what works to fill her program.

Here's some of what we talked about:

  • Why she's alone at intersection of the Pro-Aging and Body Liberation movements
  • How she designed her program
  • Streamlining her program and leaving more room for integration
  • How she grounds herself when stepping into her work
  • Pivoting her niche and feeling the stress of losing some audience members (but gaining others)
  • Where most of her participants find her
  • How she collaborates with other creators

Show notes at https://rebeltherapist.me/podcast/213

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Rebel TherapistBy Annie Schuessler

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