Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.

This week: The Simple Call-to-Action Strategy That Doubles Workshop Conversions

Do you need a website for your coaching business? And if you already have one, is it working for you or just sitting pretty on the internet?

In this value-packed episode, I've invited digital marketing expert Brad Ball (head of Liquis Digital) to reveal the critical elements that transform a basic coaching website into a powerful client-attraction machine.

Brad breaks down the three must-have elements of a high-converting coaching website:

1. Clear primary AND secondary calls to action (and why most coaches miss the second one)
2. A hero section that communicates your value in 7 seconds or less
3. A focus on benefits over features (what your clients care about)

We also bust the myth that website design is the most important element - "A website isn't an art project—it's a marketing tool." Brad reveals why the CONTENT of your website is 100% more important than how it looks.

For coaches considering Facebook ads, Brad shares a simple strategy to start with just $5/day and explains why installing your pixel is the critical step most coaches skip. We discuss how to know when you're ready for ads and how to use them to test your offers.

SPECIAL OFFER: When you join Best Damn Coach now, you'll get 60 DAYS of direct Voxer access to me, plus access to our Framework Builder Lab and monthly coaching sessions. Book a call to learn more at amanda-walker.com/letschat

FREE RESOURCES:

• Get a free website audit from Brad's team: https://liquisdigital.com/audit

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.

This week: It's Not the Lead Magnet—It's the Messaging

If you feel like you've been trying everything and you're still not getting clients, this episode is for you! In this powerful conclusion to my Momentum Series, I reveal the five core reasons you might be struggling to sign coaching clients – including the #1 reason that keeps most coaches broke.

Most coaches focus on surface-level strategies when they're not signing clients: creating more content, trying new platforms, or constantly tweaking their offers. But after years of helping coaches build profitable businesses, I've discovered that the real barriers to client acquisition are often much deeper.

I dive deep into why perfection is actually repelling your ideal clients (and what they want instead), how your "hustle energy" might be unconsciously turning potential clients away, the one simple ask that most coaches avoid, why selling "coaching" is killing your sales, and the #1 reason most coaches struggle to sign clients - being too vague about what they actually do.

This episode blends critical mindset shifts with tangible, actionable strategies you can implement immediately. Instead of getting overwhelmed, I recommend choosing just ONE of these reasons that resonates most with your current situation and starting there.

Remember: Sometimes we search for complex strategies and fancy tactics, but it's mastering the fundamentals that creates sustainable momentum in your business.

This episode concludes my 4-part Momentum Series and leads directly to my LIVE coaching opportunity on May 7th at 9 am Arizona time, where you can get personalized coaching on your biggest business challenge!

Register at amanda-walker.com/getcoached

Have you ever left a coaching session feeling defeated, like you did all the talking while your client barely moved the needle?

As coaches, our entire business rests on our ability to create transformational results for our clients. When clients experience genuine breakthroughs, they renew their packages and eagerly refer others - creating the most valuable leads you'll ever get!

I dive deep into the crucial difference between coaching and consulting, explaining why telling clients what to do creates dependency rather than transformation. True coaching empowers clients to discover their truth, building self-autonomy, trust, and intuition.

I share my four-element framework for asking powerful questions that unlock your clients' wisdom:

1. Start with a clear session goal - always begin by asking what they want to walk away with
2. Ask open-ended questions that encourage expansive discussion
3. Be a blank canvas - approach each session with genuine curiosity
4. Align with their values - connect questions to what matters most to them

Plus, I reveal three dangerous question traps to avoid and the silent technique that creates massive breakthroughs (hint: it's about what you DON'T say).

This episode is part of my Momentum Series that culminates in a LIVE coaching opportunity on May 7th at 9 am Arizona time, where I'll coach you personally on whatever you're feeling stuck on in your coaching business.

Register at amanda-walker.com/getcoached

If you've Googled "how to stop doubting myself as a coach," this episode is for you! I'm breaking down why you're caught in the cycle of second-guessing every decision in your coaching business - and giving you 5 tangible tools to break free and start trusting yourself again.

In this second installment of my four-part Momentum Series, I reveal that you don't have a clarity problem—you have a confidence leak. This overthinking isn't just slowing you down; it's actively sabotaging your business growth by wasting time, missing opportunities, confusing your audience, and draining your energy.

This episode is part of my Momentum Series that culminates in a LIVE coaching opportunity on May 7th at 9am Arizona time where I'll coach you personally on whatever you're feeling stuck on in your business.

Register at https://amanda-walker.com/getcoached

🔥 FREE LIVE COACHING SESSION: Register for May 7th at 9am PT where I'll coach YOU on your biggest business challenge! → https://amanda-walker.com/getcoached

In this kickoff to my special 4-part Momentum Series, I tackle the question many coaches struggle with: When you're the coach, who coaches YOU?

Fresh off our incredible BDC live event, I'm sharing why investing in coaching is the single fastest way to grow your business and why going alone is keeping you stuck in "mind drama" and perfectionism.

👇 WHAT YOU'LL DISCOVER:

• Why May is the perfect time to build momentum (while others "ghost" their businesses)
• The perfectionism trap keeping new coaches playing small
• Why coaches need coaches to see their blind spots
• My car metaphor that explains how investment changes behavior
• The powerful NLP principle: "projections are perceptions"
• How to break through revenue blocks by modeling investment

This 4-part Momentum Series culminates in a LIVE coaching opportunity on May 7th where you can get personalized coaching from me on your biggest business challenge!

Group coaching is a powerful way to leverage my coaching skills, but there are critical mistakes I see many coaches making that diminish results and rapport with their groups. In this episode, I'm sharing the five specific mistakes I've observed while being a guest in various programs and corporate coaching experiences.

I first explore why rushing into content without building rapport derails your coaching call from the start. I share my simple pre-call routine that unifies the group's energy (even when they're coming in hot from other activities).

Next, I dive into why setting clear expectations is crucial and how to reverse-design your content for maximum impact. I explain my engagement framework that keeps everyone actively participating instead of passively listening, including specific techniques for different learning styles.

I also reveal my integration technique that ensures clients walk away with clear action steps, and my strategies for creating psychological safety so clients actually share their challenges.

Whether you're currently running group coaching calls or plan to in the future, these practical strategies will transform your sessions into powerful, results-driven experiences that your clients will rave about.

SPECIAL ANNOUNCEMENT: I'm opening up a LIVE coaching session on May 7th at 9am PT where YOU can get coached by me! Get all the details in the episode and sign up here: https://amanda-walker.com/getcoached

Connect with me on Instagram @awalksmyway with any questions about your group coaching sessions!

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.

This week: How to Turn Browsers Into Buyers

Does hitting "post" or introducing yourself as a coach make your heart pound?

Trust me, I get it!

In this episode, I dive deep into that fear of being seen that holds so many of us back. I'll help you understand why it shows up (hello, fear of judgment!), why showing up authentically matters, and walk you through a powerful practice I use to manage the fear.

Let's stop letting fear stall your business and interrupt that pattern together!