Brandfetti

Brand voice and tone of voice. They're the pretty much the same thing right? WRONG! In this episode I'll give you the simplified fluff-free definition for both to help you differentiate the two, and drop down some golden nuggets of wisdom to help you craft your own brand voice and tone.

Want 5 copy lessons to uplevel your wordy game? Opt in here: anitasiek.com/freebie

Take a peek behind and scenes on IG and follow me on @anitasiek and the team at @wordfetti

Emails. Perhaps one of the most underrated forms of communications for businesses. We focus so much on the content for our websites, social media, marketing collateral, newsletters and lead magnets that so many of us have completely forgotten to ingest In bettering one of the most used tools in our day to day business: emails. In this episode, I am going to throw down 3 simple ways you can instantly supercharge your everyday email game. #YoureWelcome.

For more BTS, follow the team on @wordfetti, and make sure you tag me in your biggest productivity tips too on @anitasiek.

Want 5 FREE copy lessons in your inbox? Your wish. My command. Get it here anitasiek.com/freebie

Ready to power-up for your week? In this episode I share with you 3 simple productivity charged tips that's worked for me over the last year or two to keep me focused, on track, and not all *oh squirrel!*.

For more BTS, follow the team on @wordfetti, and make sure you tag me in your biggest productivity tips too on @anitasiek.

Want 5 FREE copy lessons in your inbox? Your wish. My command. Get it here anitasiek.com/freebie

In this episode, I dive into the biggest mistakes I've been seeing businesses make on Instagram when it comes to their words. From Instagram posts to chasing engagement, to reels, I share with you the mistakes, the symptoms and what you should be focusing on instead.

Want to know what to write, how to write it and how you can turn 1 caption into 10 pieces of content? Join me in The Caption Formula Workshop on the 18/8 for a founding investment of $39 - wordfettigroup.com/workshop

For more BTS follow @anitasiek and the team at @wordfetti

"Selling" - what comes up for you when you read that word fam? In this episode, I throw down on the 3 biggest myths to selling on Instagram, and introduce to you 3 reframes so that you can show up to your community and audience on the gram with more authenticity and more confidence when putting out your offers.

Want to know what to write, how to write it and how you can turn 1 caption into 10 pieces of content? Join me in The Caption Formula Workshop on the 18/8 for a founding investment of $39 - wordfettigroup.com/workshop

For more BTS follow @anitasiek and the team at @wordfetti

Without words? Instagram is simply an attention grab. If Instagram is where a lotta your audience hangs out and you want to make sure your words count, then this episode is for you. Because in it I share with you the 3 ingredients I believe are KEY for you to consider when it comes to a killer Instagram Caption Strategy.

Want to get 5 sharp-shoot bitesized copy lessons in your inbox? From captions, to blogs to website copy, sign up here: anitasiek.com/freebie

For more BTS, make sure you follow me on @anitasiek and the team at @wordfetti

Feeling overwhelmed, uneasy, and a lil' down with everything that's going on in the world and the pandemic? Then this episode is for you. In it, I share with you the 5 learnings and practices I've adopted that have helped me whilst navigating around that feeling of uncertainty, and also why it's time we adopt a new way of thinking in our world.

For more BTS, follow @anitasiek and the team at @wordfetti!

Want to get 5 sharp-shoot bitesized copy lessons in your inbox? From captions, to blogs to website copy, sign up here: anitasiek.com/freebie

Every single month, I do an audit of our Instagram account to explore what went well, what didn't do as well, and what we learnt. In this episode, I take you behind the scenes of our latest audit for the month of July. Sharing with you the different types of content we're seeing work really well for us and also different types of content we're experimenting on.

For more BTS, make sure you follow me on @anitasiek and the team at @wordfetti

Want to get 5 sharp-shoot bitesized copy lessons in your inbox? From captions, to blogs to website copy, sign up here: anitasiek.com/freebie

So 2021 marks 4 years in business for me this year! But in this episode, I do a bit of a throwback and share the lessons I learned in my first year of a full-time business. It is actually inspired by a blog I found that I had written 3 years ago, and on reflection, there are still a few lessons in there that I feel are still relevant today.

For more BTS, make sure you follow me on @anitasiek and the team at @wordfetti Want to get 5 sharp-shoot bite-sized copy lessons in your inbox?

From captions to blogs to website copy, sign up here: anitasiek.com/freebie

"Likes", "Follower Counts", "Comments" - the traditional way of measuring the success of your Instagram Captions. What if I told you that this may not be the right way for you to measure the success of your Instagram Captions?! In this episode, I share with you 3 ways that I firmly believe should be the measure of your success on Instagram.

For more BTS, make sure you follow me on @anitasiek and the team at @wordfetti

Want to get 5 sharp-shoot bitesized copy lessons in your inbox? From captions, to blogs to website copy, sign up here: anitasiek.com/freebie