Brandfetti

Jonny is a vegan natural rubber latex condom brand spearheaded by 3 powerhouse women. In this episode I sit down with Bec, one of the co-founders to chat about how they have been able to break social stigmas surrounding "sex" and "condoms" through their content, and how they have been able to disrupt the condom industry and fuse respect, choice, equality and lifestyle into their product.

On the 29th of May, we launched Brandfetti the Podcast. We had such a wonderful response and feedback to it and it was so humbling that within 12 hours we were ranking almost in the Top 50 Podcasts. But then, in less than a day, Apple took us down and tentatively rejected our podcast. For a good 15 minutes, I felt down and defeated. Me and my team had worked SO hard for the launch, and I couldn't help but feel silly now that we had just sent an invalid link to our network. In this impromptu episode, I dive into a BIG lesson I learnt that day on how we see and approach negative situations. A lesson that is a must for it is relevant to you whether you are a business owner, corporate worker or a side-gigger. Enjoy.

Want free 5 e-lessons to up your content game? Check www.wordfettigroup.com

Follow the BTS at www.instagram.com/wordfetti www.instagram.com/anitaonchi

I am a sucker for all things related to understanding consumer psychology and how science integrates into marketing. From the power in the art of storytelling, to the way #FOMO works in marketing and advertising - we're going to dive into 3 copywriting tips that you can implement now into your brand that is backed by science.

Pssst...there are some free e-lessons waiting for you right here www.wordfettigroup.com

Follow the team for more! www.instagram.com/wordfetti www.instagram.com/anitaonchi

A lot of the time when people think "copywriting" they think words. But words as the output is probably only 10% of what copywriters do. In this episode we'll get under the skin of what copywriting and writing content truly entails.

This episode is brought to you by Wordfetti's free e-lessons available on www.wordfettigroup.com

Follow Wordfetti on Instagram: www.instagram.com/wordfetti and Anita on www.instagram.com/anitaonchi

So, the answer to the question you're probably mulling over right now - what the heck is Brandfetti? Who are you? Any why is there another Podcast option in my feed?

In this episode, we'll dive into the real reason behind why I've created Brandfetti, and what you can expect to see from us in our future episodes!