In this episode, Meg discusses her new brand and her goal of reaching 100K followers by the end of 2024. She emphasizes that the purpose of building this brand is not solely for income, but rather to document her journey through pregnancy and motherhood, make an impact, and inspire others. Meg shares her structured approach to content creation, including vlogs, face-to-camera videos, and occasional trends. She also outlines the pillars she will focus on, such as twin mom routines, postpartum journey, pumping, and 35 and over pregnancy. Meg plans to have a structured schedule for scripting, filming, and editing to ensure consistency and growth.

Takeaways

• Building a new brand should be driven by passion, purpose, and excitement, rather than as a solution to revive an existing business.

• Structured formats, such as vlogs and face-to-camera videos, help build trust and connection with followers.

• Having structured topics or pillars to pull from ensures consistent and focused content creation.

• A structured schedule for scripting, filming, and editing is essential for maintaining consistency and growth.

• Setting big goals pushes you to think bigger and take action on things you may not have considered otherwise.

→Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/

→Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood

→DM me "REMODEL" on Instagram to apply for my 1-1 Biz Remodel Coaching https://www.instagram.com/meganyelaney/