Built for the Edge

Built for the Edge

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Built for the Edge episodes

  • E #452: Mastering Emotional Resilience as an Entrepreneur with Matt Codde

    What if the stress and anxiety holding you back in business had nothing to do with your strategy—but everything to do with you? In this episode, Kehla sits down with Matt Codde, licensed clinical social worker and founder of Restored Minds, to uncover the unseen resistance that keeps entrepreneurs stuck, overwhelmed, and doubting their next move.

    Matt has helped thousands of people take back control of their lives using his Triple A Response Method, and today, he is breaking down how to shift from fear to trust so you can lead, sell, and scale your business with confidence.

    This conversation dives deep into:

    • The real reason stress and anxiety take over your business (and why it is not what you think)
    • How emotional resistance is silently sabotaging your success
    • Why working harder will not solve the problem—and what actually will
    • How to regulate your nervous system and operate from trust instead of fear
    • A powerful way to finally release resistance instead of being trapped in cycles of doubt
    • If you have ever felt stuck, overwhelmed, or emotionally exhausted in your business, this episode is your wake-up call. Matt’s insights will completely change how you navigate stress, fear, and uncertainty—allowing you to show up as a more grounded and confident leader.

      Listen now to start breaking through the resistance holding you back.

      For deeper support, grab Matt’s free guide on shifting from fear to trust in the show notes and explore his work at Restored Minds.

       

      Matt's Website

      Matt's YouTube

      Download The Power of Shifting from Fear to Trust PDF

       

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      53 min
    • E #451: Embracing Cyclical Living & Honouring Rituals with Eileen March

      In this episode, Kehla welcomes Eileen March—speaker, mentor, podcast host, and slow-living witch—who guides women into deeper relationships with the cyclical energies of their bodies and the earth. Through intuitive coaching, ritual ceremony, and wild medicine energy healing, Eileen helps women rest without guilt, reclaim their power, and create intentional, sacred practices.

      Together, they explore the significance of cyclical living, from seasonal shifts to personal rhythms, and how reconnecting with these natural cycles fosters balance and self-trust. Eileen shares her journey from midwifery to energy healing and ceremony work, revealing how honoring the seasons and our own biological rhythms can help counter the pressures of hustle culture.

      A key focus of their conversation is cultural appropriation in spiritual and healing practices. Eileen provides insightful guidance on honoring the roots of rituals, such as smoke medicine, and how to approach sacred traditions with integrity and awareness. They also discuss how Western society often disregards the necessity of rest and introspection, emphasizing the importance of reclaiming these natural cycles.

      This episode is a powerful invitation to slow down, listen to our inner wisdom, and cultivate rituals that align with our true nature. Tune in for an enlightening discussion on honoring ancestral traditions, navigating spiritual practices responsibly, and integrating cyclical wisdom into everyday life.

       

      Follow Eileen on IG

      Which Witch Are You Quiz

      Unleash Your Inner Witch

      The Woo Curious Podcast

       

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      32 min
    • E #450: Why ‘doing all the things’ isn’t the same as doing the right things

      You’re showing up. You’re posting. You’re selling. You’re launching. You’re doing all the things—so why the hell isn’t your business moving?

      Here’s the hard truth: your results make sense. If things aren’t working, there’s a reason—and it’s not because you need to manifest harder, wait for alignment, or sit in contemplation. It’s because there’s a gap in your strategy, and until you get specific about what’s working and what’s not, you’ll keep spinning your wheels.

      In this episode, Kehla is lifting the veil on business stagnation and giving you the exact questions to ask yourself when things feel stuck. She’s breaking down:

      • Why blindly doing more leads to burnout, not results
      • How to know if you’re taking action or just spiritually bypassing the real work
      • The one-degree refinements that shift a launch from crickets to clients
      • Why radical self-responsibility is the key to getting what you want
      • This isn’t about fluff. This is about getting curious, diagnosing the gaps, and making moves that actually shift your business forward.

        Hit play, take notes, and get ready to get unstuck—because waiting isn’t a strategy.

         

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        35 min
      • E #449: How to Use LinkedIn to Land Clients and Scale Your Coaching Business with Caroline Pennington

        In this episode, Kehla sits down with Caroline Pennington, LinkedIn expert, speaker, and host of The Feminine Founder podcast. Caroline specializes in helping female entrepreneurs start, grow, and scale their personal brands and businesses on LinkedIn, turning the platform into a goldmine for business growth.

        Together, they unpack the biggest misconceptions about LinkedIn—especially for spiritual entrepreneurs who assume it’s just a corporate, nine-to-five space. Caroline breaks down exactly why LinkedIn is one of the most underutilized platforms for coaches, healers, and online business owners looking to expand beyond Instagram and other algorithm-heavy spaces.

        Inside this conversation, Caroline shares:

        • Why LinkedIn is not just for job seekers and how to use it as a marketing powerhouse
        • The hidden opportunities for visibility and engagement without playing algorithm games
        • A step-by-step guide to optimizing your profile for organic client attraction
        • How to leverage DMs and networking to build real connections that convert into clients
        • The type of content that performs best without needing to follow trends
        • Caroline’s insights will shift the way you think about LinkedIn and open up new possibilities for scaling your business in a way that feels simple, aligned, and strategic.

          Follow Caroline on IG

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          Work with Kehla:

          The Edge Mastermind

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          27 min
        • E #448: I'm 35 today & here's what I have to say

          In this deeply personal and powerful episode of Living in Fierce Alignment, Kehla marks her 35th birthday by reflecting on the biggest lessons, challenges, and breakthroughs of the past year. From hitting new milestones in business to navigating deep personal losses, broken friendships, and redefining leadership, this episode is raw, real, and packed with wisdom.

          Kehla shares how she shattered a plateau that had held her back for years—not just financially, but in every area of life. She takes listeners through the emotional rollercoaster of friendships ending, learning to set silent boundaries, and stepping fully into her standards for relationships and business. She talks about resilience in the face of adversity—whether it was losing every game at the Touch Rugby World Cup, experiencing the death of two family members in 24 hours, or hiring and firing a team member in the same month.

          One of the biggest takeaways? Your how is your responsibility, but your when is not. Kehla unpacks this hot take and explains why taking radical responsibility for how you show up in life and business is the key to success—no matter what’s happening around you.

          This episode is a must-listen if you’ve ever felt frustrated with your progress, struggled with self-doubt, or needed a reminder that every challenge holds a hidden lesson. Kehla doesn’t just share her story—she hands you the wisdom to apply it to your own life.

          Plus, to celebrate her birthday, she’s offering 35% off all self-paced offers until March 18th. Tune in for the details, and don't miss this episode that will leave you feeling inspired, reflective, and ready to step into your next level.

          Use code 35THBDAY at checkout to save 35% until 11:59pm PST 3/18 on Kehla's Self Paced Offers

          Work with Kehla:

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          Get the Gene Keys Podcast Compendium

           

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          37 min
        • E #447: Ads Aren’t Just for ‘Big’ Businesses—Here’s How to Use Them to Scale with Ashley Kruse

          This episode features a conversation with Ashley, a growth marketing strategist who specializes in helping coaches, healers, and service providers take the manual work out of lead generation. As an experienced ad and funnel strategist, she works with entrepreneurs to create predictable, scalable systems that allow them to spend more time with clients and less time chasing leads.

          Kehla shares her experience working with Ashley in an ads intensive, breaking down the biggest misconceptions around running paid ads and what it actually takes to make them work. They discuss why ads are an amplifier, not a fix, for what’s already happening in a business and the key foundations that need to be in place before investing in paid traffic. Ashley also explains the difference between boosting posts and running strategic ads, why many entrepreneurs hold themselves back from using ads effectively, and how paid traffic can serve as a 24/7 system for audience growth and sales.

          This conversation highlights the nuances of running ads, the math behind a successful campaign, and what it really takes to scale in today’s digital space. For those looking to expand their reach without burning out, this episode offers valuable insights into how ads can be leveraged as a long-term strategy.

           

          Follow Ashley on IG

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          Check out her website

           

          Work with Kehla:

          The Edge Mastermind ft. Signature Program by Design

          Get the Gene Keys Podcast Compendium

           

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          41 min
        • E #446: Ideal Client & Niche Clarity—Through the Lens of Human Design & Gene Keys

          In this episode, Kehla dives deep into ideal client clarity, niche refinement, and messaging mastery through the lens of Human Design and Gene Keys. For entrepreneurs struggling to define their niche, create content that resonates, or attract aligned clients, this episode breaks down the key elements of effective messaging.

          Listeners will learn:

          🔹 Why a past version of themselves is their ideal client and how to leverage this for authentic marketing
          🔹 The biggest messaging mistakes that dilute impact and how to refine them
          🔹 How to craft content that speaks directly to dream clients, creating trust and connection
          🔹 The power of Gene Keys in messaging, adding depth and resonance to content
          🔹 The difference between fluffy messaging and specific, high-converting communication

          This episode serves as a bonus training following Kehla’s Decode Your Genius masterclass, setting the stage for her upcoming program Key Messengers—designed to help entrepreneurs refine their messaging for maximum impact.


          Sign up for Key Messengers here (March 3rd kick off $100 discount expires March 2nd)

          Catch the replay of Decode Your Genius here

          Got questions? DM me on Instagram

           

          Work with Kehla:

          The Edge Mastermind ft. Signature Program by Design

          Get the Gene Keys Podcast Compendium

           

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          Grab Kehla’s Freebies

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          53 min
        • E #445: Trust Your Intuition: The AMPLIFY Method with Wendy Paige Sterling

          In this deeply transformative episode of Living in Fierce Alignment, host Kehla invites intuitive leadership mentor, advanced energy healer, and ThetaHealer Wendy Paige Sterling to share her powerful journey of self-discovery and resilience. As the host of The Power in the Pause podcast, Wendy brings a wealth of wisdom on reconnecting with intuition, navigating life’s challenges, and finding clarity amidst chaos.

          Wendy dives into her story of overcoming personal struggles, including the life-altering discovery of her former husband's infidelity and the loss of her mother. She reveals how these pivotal moments led her to rediscover her intuitive gifts and pivot into a purpose-driven life and business. Wendy introduces her "AMPLIFY" method, a practical yet profound framework for tuning into and trusting one's intuition. Through inspiring examples and candid reflections, Wendy illustrates the transformative power of surrender, self-trust, and alignment.

          Kehla and Wendy also explore the nuances of intuition, people-pleasing, and setting boundaries, highlighting how these elements intertwine with self-leadership and living authentically. Wendy shares actionable insights and invites listeners to download her Power Pause Toolkit, designed to help anyone amplify their connection to intuition and step into their highest potential.

          This episode is a must-listen for anyone ready to embrace their inner knowing, release fear, and align with their true purpose. Be sure to check out the show notes for Wendy’s incredible resources and connect with her on social media to continue the journey.


          Follow Wendy on Instagram

          Wendy's Website

          Wendy's Podcast

          Awakening your Intuition Freebie


          Work with Kehla:

          The Edge Mastermind ft. Signature Program by Design

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          41 min
        • E #444: Reclaiming Integrity in the Coaching Industry with AmyLee Westervelt
          In this episode, Kehla sits down with AmyLee Westervelt, a visionary leader and intuitive coach who empowers purpose-driven women to reclaim their power, rewrite their reality, and step boldly into lives of alignment and freedom. Through her signature frameworks and intuitive insights, she guides her clients to break free from societal molds and anchor into their most unapologetic, authentic selves.

          Known for her magnetic blend of grounded wisdom and fierce energy, AmyLee helps women harness the power of their vibration, energy, and habits to create limitless success on their own terms. Her work sparks deep transformation, inviting her audience to rise beyond limitations and embody their full potential.

          Together, Kehla and AmyLee unpack the pitfalls of surface-level coaching—where vanity metrics and flashy marketing overshadow true transformation—and offer an alternative grounded in integrity, strategy, and genuine connection. This episode is a must-listen for anyone in the coaching industry who is ready to embrace alignment, sustainability, and impact over noise and quick wins.

          If you’re ready to redefine success in your coaching business and build a legacy of transformation, this episode is for you.

           

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          Mentioned Resource from Kehla: The Discerning Woman Masterclass


          Work with Kehla:

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          Get the Gene Keys Podcast Compendium

           

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          53 min
        • E #443: The Magic of Soul Language: Tapping Into Your True Essence with Jennifer Urezzio

          In this episode, Kehla is joined by Jennifer Urezzio, Founder of Soul Language and a TEDx speaker, to explore how aligning with your soul’s essence can transform both personal growth and business success. Jennifer shares the story behind Soul Language, a unique framework she created to help entrepreneurs connect with their mission, soulful personality, and business energy.

          With her no-nonsense approach and decades of experience, Jennifer explains how businesses are naturally designed to succeed—but unconscious patterns often get in the way. She shares actionable insights on grounding in your soul’s guidance, refining strategies, and embodying authenticity to build aligned, prosperous businesses.

          As the host of the Asked and Answered by Soul podcast, ranked in the top 3% globally, Jennifer has helped spiritual entrepreneurs and master healers create meaningful businesses through integrity and connection. Tune in to learn how to work with your soul and business energy to achieve greater freedom, impact, and success.

          Jennifer's Website

          Jennifer's linktree

           

          Work with Kehla:

          The Edge Mastermind ft. Signature Program by Design

          Get the Gene Keys Podcast Compendium

           

          Check out Kehla's website

          Grab Kehla’s Freebies

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          33 min

        About Built for the Edge

        From the publisher's feed

        Built for the Edge is a podcast about why businesses that look successful on the surface can still feel harder to run than they should — and what it actually takes to change that.

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