In 2024, a survey revealed that 41% of American adults plan to drink less in the coming year—without giving up alcohol entirely. With traditional sobriety programs like AA focused on total abstinence, the question becomes: how will nearly half the country achieve moderation? Ian Andersen, co-founder of Sunnyside, believes he has the answer.

In this episode, I sit down with Ian to explore how Sunnyside is revolutionizing the way people approach alcohol through technology. Ian shares how the app empowers users to set personalized goals, track their drinking habits, and get real-time feedback—all while focusing on moderation, not sobriety. We dig into the science of mindful drinking, the importance of accountability, and how Sunnyside is providing a much-needed middle ground for those looking to drink less, without the pressure of quitting entirely.

EPISODE RESOURCES

- Visit the Sunnyside website here.

- Follow Sunnyside on social media here.

- Get started with medication to help you drink less | ⁠visit Oar Health

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WHEN YOU'RE READY/ALTUM RESOURCES

- Download the⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Altum Fitness app⁠⁠⁠⁠⁠⁠⁠⁠⁠.

- Join our free⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Altum Fitness Community⁠⁠⁠⁠⁠⁠⁠⁠⁠.

- Take our free⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Alcohol Reduction Blueprint course⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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TAKEAWAYS

- Ian's family history with alcohol shaped his perspective on drinking.

- Sunnyside was born from a desire to help others with moderation.

-Tracking alcohol intake can lead to healthier habits.

-Community support is crucial for those looking to change their drinking habits.

-Education about alcohol's effects is empowering for individuals.

-The app combines technology with human coaching for better outcomes.

-Mindfulness around drinking can lead to significant lifestyle changes.

-Sunnyside aims to destigmatize conversations about alcohol moderation.

-The goal is to help millions change their relationship with alcohol.

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Sober Strength is a show about seeking moderation in a world of unrelenting excess. Through powerful stories, expert insights, and ancient wisdom, you’ll learn how to conquer habits, resist excess, and build lasting strength—inside and out.

Hosted by USMC veteran, fitness expert, and mental health advocate Jesse Carrajat, we're redefining "sober" to mean balance in ALL areas of life—not just alcohol.  Join us every Wednesday for full episodes and Fridays for bonus content, and discover YOUR Sober Strength. #LiveDeep