If you've ever wondered whether niching down could really accelerate your practice growth, this episode is your answer.

I sat down with longtime Mastermind member Danielle Vernon, founder of Scolio Austin, to talk about how she built a thriving Cash-Based practice around a single, underserved niche—and turned it into a referral-generating machine.

From starting out in her home clinic to building a 2,200-square-foot specialty practice, Danielle shares the exact steps, lessons, and mindset shifts that helped her go from burnout in traditional orthopedics to fulfillment and freedom in a Cash-Based niche.

What You're Getting Today

• The real-world story of how niching transformed one PT's practice

• The simplest (and most overlooked) marketing tactic that filled her schedule

• How she turned physician referrals around—and got doctors inviting her to lunch

• Lessons learned from a decade of building a cash-based specialty practice

USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0