Doug chats with Chris Pantelli, co-founder of Linkifi, a leading digital PR link building agency. Chris elaborates on how Linkifi’s link building helps clients in e-commerce, authority, health, and real estate websites improve their domain rating, traffic, EEAT, and SERP positioning.

He discusses the transition from HARO to Connectively, the impact of AI on digital PR, and why now is considered a golden era for link building. Chris also offers actionable advice for those looking to do digital PR and link building on their own, including leveraging expertise, relationship building with journalists, and practical tips for using AI tools effectively.

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