Contractor Secrets

This is my recorded talk from the PCA Expo 2024 in Orlando FL where I help business owners identify flaws in their lead and customer cycle. This is a VERY important topic going forward. Listen twice!

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app

In this conversation, Tanner Mullen and Garret Hohn discuss the challenges and strategies of running a painting business. Garret shares his journey of starting as a painter and transitioning into a business owner. They discuss the logistics of the painting business, including the importance of delegating tasks and hiring employees. They also explore the value of marketing, particularly through Facebook ads, and the need for a CRM to follow up with leads. The conversation emphasizes the importance of investing in the business and overcoming a scarcity mindset when it comes to finances and hiring. In this conversation, Tanner Mullen advises Garret Hohn on building a successful business. The conversation covers topics such as investing in the right employees, the tools needed for success, comparing business investments, leveraging assets for financing, and the value of coaching and consistency.

Takeaways

Transitioning from being a painter to a business owner requires a mindset shift and the ability to delegate tasks.

Investing in marketing, particularly through Facebook ads, is crucial for generating leads and growing the business.

Using a CRM and following up with leads is essential for converting potential customers into paying clients.

Leveraging debt, such as a line of credit, can help finance marketing efforts and other business expenses. Invest in the right employees who can generate significant returns for your business.

Use essential tools like a marketing agency, software, and a coaching program to support your business growth.

Compare different business investments to find opportunities with high potential returns.

Leverage assets like vehicles to secure financing for your business.

Seek coaching and consistency to stay on track and achieve long-term success.

Chapters

00:00 Introduction and Background

00:23 Starting the Painting Business

01:23 Transitioning to Entrepreneurship

02:16 Logistics of the Painting Business

03:06 Transitioning from Painter to Business Owner

04:35 Delegating Tasks and Hiring Employees

05:02 Overcoming Apprehension in Hiring

06:01 Becoming a Networker and Facilitator

07:23 The Value of a Payroll System

09:08 Using Gusto for Payroll

10:05 Generating Leads through Facebook Ads

11:10 Moving Beyond Word of Mouth Marketing

12:05 Investing in Marketing

14:09 Leveraging Debt for Marketing

16:24 Using Videos for Facebook Ads

18:43 The Value of a CRM

19:42 Following Up with Leads

21:19 Hiring Strategies

22:28 Overcoming Scarcity Mindset in Hiring

23:54 Financial Intervention and Leveraging Credit

25:19 Changing Phone Number and Using Open Phone

28:01 Investing in Tools and Software

30:36 The Importance of Paying for Marketing

31:05 The Value of a Great Employee

31:20 The Importance of Investing in the Right Employees

32:18 The Tools You Need for Success

33:05 Comparing Business Investments

33:30 Leveraging Assets for Financing

34:10 The Value of Coaching and Consistency

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app

Summary:

In this conversation, Tanner Mullen and Adam Peterson discuss the challenges of transitioning from being a technician to a business owner in the wood coatings industry. They explore the importance of recruiting and hiring talent, and the benefits of creating a training program and apprenticeship levels. They also discuss the difference between hunting unicorns (finding highly skilled individuals) and breeding unicorns (developing talent within the organization). The conversation emphasizes the need for action, outlining processes, and taking leverage to build a successful team and business.

Takeaways

Recruiting and hiring talent is crucial for business growth and success.

Creating a training program and apprenticeship levels can help develop skilled and reliable employees.

Investing in people and building a system is essential for long-term business sustainability.

Taking action, outlining processes, and being one step ahead of applicants and employees are key to effective hiring.

In this conversation, Tanner Mullen provides guidance to Joseph Fry, a new business owner in the painting industry. They discuss various topics related to starting and growing a painting business, including naming and branding, marketing challenges, lead nurturing, budgeting for marketing, sales and estimating, balancing work and hiring, networking and building a team, estimating and pricing, and investing in the business. Tanner emphasizes the importance of proactive lead follow-up, the mindset of continuous improvement, and the need to invest in marketing to ensure a steady pipeline of work. He also encourages Joseph to focus on building a strong team and providing excellent customer service.

Takeaways

Proactive lead follow-up is crucial for success in the painting business.

Investing in marketing is essential to maintain a steady pipeline of work.

Building a strong team and providing excellent customer service are key to long-term success.

Estimating and pricing jobs accurately is important for profitability.

Chapters

00:00 Introduction and Background

01:23 Naming and Branding

06:08 Lead Nurturing

08:46 Budgeting for Marketing

10:08 Sales and Estimating

12:22 Balancing Work and Hiring

14:22 Networking and Building a Team

16:28 Estimating and Pricing

21:49 Conclusion and Final Thoughts

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app

In this conversation, Tanner Mullen interviews Eric The Painter about his journey in starting a painting business and the challenges he faced. They discuss the difficulties in managing and recruiting painters, the transition from subcontractors to W2 employees, and the implementation of a performance-based pay structure. Eric shares his experiences with employee turmoil and setbacks, as well as the importance of building a virtual office team. They also touch on the future of virtual sales and coaching. Overall, Eric's story highlights the importance of innovation and adaptability in the painting industry.

Takeaways

Managing and recruiting painters can be challenging, especially when transitioning from subcontractors to W2 employees.

Implementing a performance-based pay structure can incentivize employees to exceed expectations and provide more value to the business.

Building a virtual office team can be effective in managing a painting business remotely.

The future of the painting industry may involve more virtual sales and coaching.

Chapters

00:00 Introduction and Background

02:08 Challenges in Managing and Recruiting Painters

05:12 Dealing with Employee Turmoil and Setbacks

09:08 Transitioning from Subcontractors to W2 Employees

12:15 Implementing a Performance-Based Pay Structure

15:41 Tracking and Managing Hours and Bonuses

20:58 Building a Virtual Office Team

23:37 The Future of Virtual Sales and Coaching

27:13 Conclusion and Contact Information

This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app

In this conversation, Tanner Mullen and Brett Fisher discuss Brett's journey in the painting industry and his aspirations to start his own business. They explore the challenges and fears Brett faces, such as financial security and the fear of the unknown. They also discuss marketing strategies, the importance of building a team, and the potential for growth in the painting industry. Tanner encourages Brett to take calculated risks and invest in his business, emphasizing the power of digital marketing. They also discuss the importance of mindset, community support, and creating a positive work environment. The conversation revolves around Brett considering a marketing opportunity and seeking advice from Tanner. They discuss the potential benefits and risks of the opportunity, as well as Brett's trust in the person offering it. Tanner encourages Brett to take his time and make a decision that he feels confident about.

Takeaways

Overcoming fear of the unknown is a crucial step in starting a business.

Investing in digital marketing can lead to significant growth and success.

Building a strong team is essential for scaling a business.

Taking calculated risks and embracing uncertainty are necessary for growth and success.

Creating a positive work environment and culture is key to long-term success. Consider the potential benefits and risks of a new opportunity before making a decision.

Seek advice from trusted individuals who have experience in the field.

Take your time to evaluate the opportunity and make a decision that aligns with your goals and values.

Chapters

00:00 Introduction and Background

01:22 Choosing the Painting Industry

03:04 Overcoming Fear of the Unknown

04:01 Marketing Strategies

05:59 Building a Team

06:47 Maximizing the Potential of the Team

07:58 Investing in Digital Marketing

09:08 Taking Calculated Risks

10:05 Calculating Return on Investment

11:13 The Power of Investing in Your Business

12:28 Navigating Personal Challenges

13:41 Embracing the Unknown

14:27 Overcoming Financial Concerns

15:16 The Potential of the Painting Business

16:48 Outsourcing Marketing and Coaching

18:26 Making the Leap

19:50 The Power of Facebook Ads

21:03 Shifting to an Abundance Mindset

22:11 Support and Community

23:03 Learning from Corporate Experiences

24:02 Creating a Positive Work Environment

25:12 The Potential of the Painting Business

26:18 Embracing Change and Uncertainty

27:41 The Importance of Focus and Commitment

28:57 Support and Resources

30:22 Creating a Positive Work Culture

30:55 Considering Marketing Opportunities

31:21 Making the Leap

In this episode, Tanner Mullen interviews Nick Slavik about his experience in the painting industry and his role as the chair of the Painting Contractors Association (PCA). They discuss the importance of renovating and modernizing a business, calibrating the leadership compass, and constantly improving and professionalizing the business. Nick shares his transition from military to business leadership and the lessons he learned from his military service. They also talk about the benefits of attending the PCA Expo and the power of collaboration and connection in the painting industry.

Takeaways

Renovating and modernizing a business is crucial for success.

Calibrating the leadership compass involves analyzing data and feelings to make informed decisions.

Constantly improving and professionalizing the business is necessary for long-term success.

Attending industry events like the PCA Expo can provide valuable knowledge, connections, and opportunities for growth.

Chapters

00:00 Introduction and Catching Up

01:12 Renovating and Modernizing the Business

02:27 Calibrating the Leadership Compass

03:40 Constantly Renovating and Professionalizing the Business

04:55 Transition from Military to Business Leadership

05:53 Shoot, Move, and Communicate Leadership

06:44 Reactive Nature of the Painting Business

07:34 Never Relaxing as a Business Owner

08:04 Being Present and Setting Boundaries

09:03 Managing Stress and Finding Balance

10:09 Creating Systems and Delegating Responsibilities

11:20 Separating Sales and Production

13:13 Transitioning to a Four-Day Workweek

14:51 The Mission of the Painting Contractors Association (PCA)

18:19 The Impact of Attending the PCA Expo

19:11 The Isolation and Transformation of Attending the Expo

22:20 The Power of Collaboration and Connection

23:44 The Value and Benefits of Attending the Expo

26:45 The Future of the Painting Industry

Summary

In this conversation, Tanner Mullen and Alex Corral discuss the P2 Theory and the importance of mindset in business. They explore topics such as handling stress and anxiety, bringing positive energy to business interactions, detaching from outcomes, activating creativity, and using trauma as leverage. They emphasize the power of time and patience in decision making, the concept of resistance training in business, and the importance of energy and mindset in achieving success. The conversation concludes with a reminder that individuals have the power to shape their own lives and the importance of self-love and personal growth.

Takeaways

Mindset plays a crucial role in business success, and it is important to focus on personal growth and self-improvement.

Handling stress and anxiety is essential in business, and techniques such as meditation and relaxation can help manage these challenges.

Detaching from outcomes and focusing on serving others can lead to more successful business interactions.

Activating creativity and maintaining a positive mindset can lead to innovative solutions and business growth.

Using trauma as leverage and finding ways to grow from challenging experiences can lead to personal and professional development.

Taking time and being patient in decision making can lead to more effective and strategic choices in business.

Resistance training, or facing and overcoming challenges, can build resilience and strength in business.

Delusion and detachment can be powerful tools in maintaining a positive mindset and achieving success in business.

Energy and mindset are key factors in business success, and it is important to focus on self-care and personal well-being.

Chapters

00:00 Introduction and Overview

00:31 The P2 Theory and Mindset in Business

03:01 Handling Stress and Anxiety in Business

04:26 Energy and Sales

05:32 Bringing Positive Energy to Business Interactions

07:33 Detaching from Outcome in Business

10:18 Activating Creativity in Business

13:26 Letting Go and Letting God in Business

19:28 Using Trauma as Leverage in Business

22:18 The Power of Time and Patience in Decision Making

28:12 Resistance Training in Business

31:25 Delusion and Detachment in Business

35:29 The Importance of Energy and Mindset in Business

38:39 Closing Remarks

This is a clip from the Lift-Off 2024 event! If you'd like to watch the clip, check out my Youtube Channel! You can find the link on my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:

https://tannermullen.typedream.app