Are you struggling to close sales or find the perfect way to connect with your customers? What if there was a method that flipped the sales process on its head and made the customer want to buy from you instead? In this episode of Profit Made Simple, we’re joined by Petar Lackovic, a sales expert who shares his powerful "reverse selling" method. Petar breaks down how to uncover your customer's true buying motivators, create a compelling solution tailored to their needs, and walk them through the process without the pressure. Listen now and discover how to master the art of sales and boost your conversions.

Our favourite quotable moments:

"We've got models within frameworks that help to uncover and ask the right questions.”  - Petar Lackovic

“Sometimes the customers don't really even know what they want.” - Petar Lackovic

“You can only tell someone to quit smoking so many times. They don't quit until they decide for themselves.” - Petar Lackovic

Resources:

CONVERT Club - The Reverse Selling Method

Instagram - Coach Dan Henderson 

YouTube - Profit Made Simple

Facebook - Coach Dan Henderson

About Guest: Petar is an international entrepreneur, investor, advisor, and speaker who specialises in creating and implementing successful systemised sales processes. He is the founder of The Sales Institute and has generated over $2 billion in sales and revenue for himself and his clients.

Petar is the creator of the Reverse Selling Method and two sales training programs CONVERT Club and The Sales Accelerator Program. His sales training has helped businesses achieve consistent results and avoid sales fluctuations. Petar has successfully worked with thousands of businesses across the globe in over 140 different industries, including companies like Mazda, ING, Westpac, Club Med, and Macquarie University.

About Dan: Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

Related: Reverse Selling Method, Sales Strategies, Customer Decision Making, Sales Framework, Emotional Selling Techniques, sales mindset, buying motivators, sales strategy, gym manager, gym owner, gym sales, fitness business