If you've ever tried to make a business plan, you know how complicated it can be. It doesn't have to be that way, and according to our special guest Ellen Rohr, it shouldn't be! From being COO of ZOOM DRAIN to being featured on Huffington Post, HGTV and countless other publications and organizations, Ellen is well-known for helping businesses succeed. Chris and Paul pick her brain about creating a simple business plan, franchising, and charging more than things cost.