Creators Cooldown

Dean Leslie is the filmmaker behind 8 seasons of Salomon Running TV which included some of the best and most influential films, during what was a defining moment for our sport.

In this special episode of Creators Cooldown, Dean and I talk about how Salomon Running TV got started, how the films got made, and how the channel developed into what it is today.

Watch some of the films we discussed here:

• Barcelona: https://youtu.be/uDbS1NhpedM
• Transamericana: https://youtu.be/5ciEqPZsOCs
• Trail Dog: https://youtu.be/05sUhlxFBk0
• Kroger's Canteen: https://youtu.be/P5e7pr2Z6ZU
• The Teacher: https://youtu.be/t8NHpcb-yW4
• The Ultimate Fan: https://youtu.be/OF8ZdwpnTLQ
• Why We Run: https://youtu.be/zn6k3gXCszE

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• Strava: https://www.strava.com/athletes/2513942

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Cody Bare is the filmmaker behind the videos on David Roche’s YouTube channel, including the Road to Western States series, and the Leadville and Javelina films.In this conversation, we go deep on what they learned along the way, including:

• Why athlete-owned channels outperform brand channels
• How brands can invest in content without controlling it
• What it actually looks like to build a YouTube series from scratch, while learning filmmaking in real time.

FOLLOW ME HERE:

• Instagram: https://www.instagram.com/jpelletier/
• Facebook: https://www.facebook.com/jeffpelletierruns
• Strava: https://www.strava.com/athletes/2513942

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Floris Gierman is an entrepreneur and co-founder of Path Projects. He's also a prolific content creator and educator with a YouTube channel, podcast, coaching platform, and now a book.

In this episode of Creators Cooldown, we tackle tough topics like how to keep creating long-term without burning out, and how one's relationship with their work can change over time.

Get Floris' book Running Breakthroughs on Amazon: https://geni.us/aD0aBYQ

Check out @florisgierman on YouTube: https://www.youtube.com/@florisgierman

FOLLOW ME HERE:

• Instagram: https://www.instagram.com/jpelletier/
• Facebook: https://www.facebook.com/jeffpelletierruns
• Strava: https://www.strava.com/athletes/2513942

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Göran Winblad is a Swedish ultrarunner and YouTuber. His videos are creative and cinematic, yet always educational and grounded in the science of running.We talk about how he approaches content as a solo creator, how he balances training with life as a father of two living in Norway, and how he juggles work and creative projects. We also got into the challenges of building an audience on YouTube as a non-native English speaker, and how he thinks about authenticity in a world of brand deals and algorithms.

Check out Göran channel on YouTube: https://www.youtube.com/@goranwinblad

FOLLOW ME HERE:

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Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

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Simon Guerard races a lot and he documents it all from a first perspective on his growing youtube channel "Ultra Marathon Trail Running with Simon".In this conversation, you'll hear his origin story on YouTube, as well as about how he balances filming and editing with his training and racing, not to mention his busy work schedule.

Check out Simon's channel on YouTube: https://www.youtube.com/@runningwithsimon

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

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Wes Plate has carved out a niche documenting some of the longest footraces. He's taken on nearly every 200+ mile race in North America, he's a 5 time Cocodona 250 finisher, and like me he films the experience from a first-person perspective.

We talk about what it takes to capture these massive efforts, how his background as a professional video editor shapes his approach, and the ways in which trying to document these long races affects his experience in doing them.

Check out Wes' work on YouTube: https://www.youtube.com/@wplate

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

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Jeff Garmire has numerous FKT's to his name, including the Arizona Trail, Colorado Trail, Wonderland Trail, John Muir Trail, and many more, and he's run the Cocodona 250 five times, where I paced him this year. Jeff's also an author and the host of the Free Outside podcast. We talk about the media circle that was this year's Cocodona 250, as well as some of the challenges of creating content as an athlete.

Check out the Free Outside Podcast: https://www.freeoutside.com/

Get Jeff's Book: https://geni.us/bYHF0g4

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

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Dylan Harris is the filmmaker behind The Chase, a documentary about the extremely competitive 2024 Cocodona 250. In this episode, we take a deep dive into how the film came together, and get Dylan’s take on the fast-growing world of trail running filmmaking.

Check out Dylan's other work on YouTube: https://www.youtube.com/@Spiritofdylan

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

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Ryan Thrower is relatively new to the world of content production, but in his short career has collaborated with filmmakers like Ethan Newberry and a ton of brands. And as one of the founders of Freetrail along with Dylan Bowman, he's now working with some of the biggest names in the sport.

Check out Freetrail on YouTube: https://www.youtube.com/@Freetrail

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

Sign up for my newsletter so you never miss an episode: https://jeffpelletier.com/newsletter/

Filmmaker Derrick Lytle has worked with many of the top athletes and brands, and he was responsible for the cinematography on my film from the Moab 240 and more recently he helped me with my film from Softrock.

Follow Derrick on Instagram: https://www.instagram.com/derricklytle

FOLLOW ME HERE:

Instagram: https://www.instagram.com/jpelletier/

Facebook: https://www.facebook.com/jeffpelletierruns

Strava: https://www.strava.com/athletes/2513942

Sign up for my newsletter so you never miss a video: https://jeffpelletier.com/newsletter/