Dare to Launch

Co-hosts Chris Saunders and Jeff Walker talk about Jeff's journey into online entrepreneurship, how he got started before reaching fame with his Product Launch Formula, and what you can expect from the show.

The two also discuss the concept of "Launch Life," the very first thing Jeff sold online, what led him to Durango (Colorado), and what's key to building a thriving community.

You'll also hear:

• What Tim Ferriss said about Jeff's book Launch on his podcast
• The one question you should ask to know if you're on the right track (asking this also keeps you from falling into the "hustle harder" trap)
• How Jeff's fear of selling led to him "accidentally" changing the way products are sold online
• What seven and eight-figure entrepreneurs really talk about behind closed doors at masterminds
• Why Jeff, Chris and the team are fanatical about tacos
• How Jeff succeeded in a credential-obsessed market... without having any certificates or qualifications

... and much more.

Mentioned in this episode:

Jeff Walker

Product Launch Formula

Jeff's book, Launch

The Tim Ferriss Show

Susan Garrett

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Ready to discover what's REALLY working in the online business world?

Dare to Launch returns October 10th with a fresh, new format.

Every Tuesday, Jeff Walker will dive deep into the world of entrepreneurship. Featuring cutting-edge conversations with rock-star entrepreneurs, launch legends, as well as some PLF community favorites, they'll explore what's working – and what isn't – in the world of online business.

Expect lots of fun, insightful, and lively discussions about the REAL challenges facing entrepreneurs, as well as actionable steps you can take to grow your online business.

Follow the Dare To Launch Show wherever you get your Podcasts.

What's the difference between a big launch and a really big launch? Usually the super successful launches have a big "hook" that helps them attract the right people. Here's what I mean…

Here's the link for the livecast that I mention in the video: http://bit.ly/rich-csib

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

If you want to improve your life, it's easier than ever to grab a book, take a course, or get coaching. And you can learn a lot and have some real breakthroughs from doing these things. But if you really want explosive growth and serious results - not just in your business, but in every part of your life - then there's something else you should try...

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

Long ago, when I was first starting out, I learned the most important lesson of my career.

I thought about this recently when I was at an event with some of the world's most brilliant marketers and entrepreneurs.

Looking around the room, I noticed they had all learned that same lesson...

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

Things have changed since I started my first online business in 1996, but these are the three things that I obsessed over to build my business at every stage of my business...

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

Lots of online entrepreneurs want to have an online course or training program, but these things don't just magically come to life. I didn't just sit down one day and write out my flagship program… and even if I could have done it that way, I would've missed out on a huge advantage. Here's what I did first - and how it can benefit any business...

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

As your business grows and the money starts to come in… lots of things will change. Including how and when you invest in yourself and your business.

Here's how to think about those changes… and yes, there are times when it pays to spend more than you need to.

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

I broke my ski boot recently… and had two completely different experiences at local ski shops when I tried to have it fixed. One store wanted to sell me a brand new (read: expensive) pair, and the other did something that absolutely blew me away. They've got a customer for life now… here's what happened (and why it's important for your business).

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

The song says, "You never count your money when you're sitting at the table"... well that might work in some places, but it doesn't work in business. You need to count the money, and here's why...

MORE VIDEOS and GOODIES: http://www.jeffwalker.com

LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com